Check out what's in store for PTFS in 2026
Pass the Fish Sauce is an evolving experiment to build a culinary community for exploring Asian cuisines and cultures. Very few people live and cook in isolation anymore. Many of us are looking to connect with others. We can do that in the kitchen and at the table — even if that’s done virtually. And, I truly believe all that effort will make us better humans. That’s why I started writing about food decades ago and with all of you as part of the PTFS crew, I don’t have plans to stop anytime soon!
Last week, I set up a survey to help me narrow down what kind of information PTFS subscribers want and how they want it delivered. Many took the paid subscriber survey and contributed great suggestions. I’m overwhelmed, to be honest!
A quick note: This is not a random sample but I reckon it’s better than a random sampling because my goal is to focus in on your interests. Paid subscribers weighed in because they comprise the staunch supporters who sponsor PTFS with extra kindness, generosity, and enthusiasm.
The PTFS survey asked folks to respond to multiple choice and open-ended questions. Below is a summary of the results.
1. What kind of content resonates well?
I grouped PTFS content into eight categories and respondents were able to cast votes in favor of content they found valuable. Here’s the breakdown:
People also expressed keen interest in discussions of whole Vietnamese meals including “what we ate for lunch this week”, the dives into Asian ingredients and Vietnamese ingredients, including substitutions, and my family’s personal history.
2. Cooking basics — what do you need help with?
This was an open-ended question. I led by suggesting knife sharpening, breaking down (cutting up) a chicken, and making perfect rice. I also asked for suggestions.
There was solid support for my three ideas above to help you deal with dull knives and knife selection, whole chicken, and cooking good rice. People offered up extra ideas, such as:
working with rice paper
how to create staples and building blocks for the freezer
quick (30-min?) Viet dinner ideas
Viet dishes you might not see in restaurants
basics specific to a given cuisine
I’ll re-review all the suggestions to help organize future content! Thanks to all who provided input, thus far.
3. What about healthy cooking?
I proposed certain cooking ideas and asked respondents to cast votes in favor of them. Here’s what appealed to people:
While some folks expressed that PTFS recipes are already healthy and that the current mix is fine as it is (🙏), others suggested more content on lowering sodium intake, baking with less sugar, gluten-free and dairy-free desserts, and Asian herbs and vegetables. There are way too many great responses to this question. I’m looking forward to making a thorough list of how we can tackle them this year!
4. What about PTFS livestreams?
Substack has a function to do livestream videos which are recorded and then sent out as a post so you have the recording, in case you cannot attend. PTFFS livestreams may include me demo-ing a technique or basic recipe, answering your questions in AMA (Ask Me Anything) sessions, interviewing people about Asian food and culture, etc. Would you watch or attend a PTFS livestream?
Alright, I’ll get plotting on this branch of PTFS!
5. Are you interested vintage cookbooks?
How do classic Asian cookbooks stand the test of time? Would you be curious enough to be interested in cooking from them? My thought is to recruit a couple of PTFS paid subscribers to cook with me from vintage books (I’d supply the books or recipes) and then we’d all report our feedback to everyone. Does this initiative interest you?
I’m thrilled that this idea got solid 👍.
Join us here at Pass the Fish Sauce! I welcome your support at any level.
6. What ingredient(s) are you curious about or want to figure out?
WHOA, such a wonderful collection of ideas came from this open-ended question. I’m stunned by all the suggestions.
A number of folks asked about tamarind and I realized that I need to better organize content so you can have a bird’s eye level view of what we’ve already covered. I’ve been negligent on that front. My apologies. I seem like an organized writer but I’m only semi-organized!
With regard to tamarind, you can mine the following content at my website and at PTFS for a ton of tamarind information — from basics to condiments to main dishes to one-dish meals.
Tamarind liquid basics: What to buy and how to make your own — use this primer to get you going.
Vietnamese tamarind-ginger dipping sauce (nuoc mam me) — this dipping sauce keeps for days in your fridge. It’s not well known-enough but should be.
Vietnamese Grilled (or Oven Roasted) Fish and Tamarind-Ginger Dipping Sauce — This is my go-to way to use the tamarind ginger dipping sauce.
Tamarind Shrimp and Tamarind Tofu are two recipes packed with vegetables and the flavors of southern Vietnam. Choose your adventure with these two recipes to please pescatarian, vegetarians, vegans, and omnivores alike.
Vietnamese Bouillabaisse (Canh Chua Ca) is a Mekong Delta specialty that relies on tamarind to make it sing its highest notes. The grandeur of the soup is such that yes, it’s the Viet response to French bouillabaisse!
Indian Tamarind-Date Chutney is a versatile condiment to keep on hand. It freezes super well too. Use the chutney for an easy grilled lamb steak (or grilled chicken) and lemon rice.
7. Need advice on certain cooking appliances (small or major), utensils, or tools?
Respondents chimed in to suggest advice on slow cookers, rice cookers, woks, instant pots, and a wealth of other ideas. I’ve amassed an unusual collection of cooking equipment and am often pulled to test driving and learning about more of them. You’ve given me lots of assignments and I thank you!
Any additional suggestions?
Of course there were thoughtful, smart suggestions (how to understand a Viet restaurant menu! using prepared sauces well!). What I didn’t expect were all the big warm hugs and appreciation for what this newsletter offers.
I took this particular suggestion to heart: “You do a great job already. Maybe make life easier for yourself by doing one post a week? Or 6 per month rather than 8?”
You’ve given me so much to think and look forward to. And, if you haven’t done the survey, you can still take it. Your responses and ideas will be read.
