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Fast fashion is terrible for the planet. Can wardrobe cataloging apps help?

7 August 2026 at 13:30
On an illustrated blue background, a robot holds a pile of folded clothes ready for a woman preening in the mirror.
The tech that wants to help you get dressed. | CreativaImages/Getty Images

The influencers have started to promise me that they know how to get me to stop shopping: I just have to enter every garment of clothing I own into an app, one by one. “I digitally cataloged my ENTIRE wardrobe,” they swear on videos, routinely pulling in hundreds of thousands of views. 

The selling point of these apps (Indyx, Whering, ACloset, OpenWardrobe, and many more) is seductive; they promise to help users understand exactly what they already own so that they shop less. In theory, that means saving money — and slowing the steady damage the fashion industry is wrecking on our planet.

“Collectively, we are buying and then throwing away more than ever before,” Indyx warned on its website, before reciting dire statistics about how many clothes are produced now and how many of them end up in landfills. Luckily, it said, “We’re here to break the cycle.” 

That idea appealed to me. I am not a fashionista, but I enjoy clothes enough to buy more than I really need, despite what I know about fashion’s impact on the planet. My intellectual understanding of climate change can’t always stop me from clicking “add to cart” when I see a dashing pair of wide-legged trousers, even though there’s a hard limit on the number of times a person can wear wide-legged trousers in one week. 

Still, to make these apps work, you have to individually enter photos of everything you own now and everything you buy in the future, which sounds like a tedious, laborious process. (You can take the photos yourself or hunt down product pictures from the brand.) And because so many influencers are pushing this, it’s hard to tell how life-changing it really is and how much is just marketing speak and hype. So, I decided to test one of these apps — Indyx — for you. I also talked to wardrobe cataloging enthusiasts and experts on sustainable consumption to see what I could learn from them. I wanted to know: Could cataloging our wardrobes actually make us shop less? And, if it can, would it be worth the effort? 

Key takeaways

  • Experts estimate the fashion industry accounts for between 2 to 10 percent of global greenhouse gas emissions.
  • Wardrobe cataloging apps are presented as a strategy for buying fewer clothes, helping to minimize fashion’s impact on the planet.
  • Some people find these apps to be a constructive way to redirect their shopping energy. 
  • But the initial setup process for the apps is highly labor intensive, and they require constant tending over time. 
  • Wardrobe apps may be right for you if you find yourself reflexively browsing clothes in your spare time, and you want to direct that impulse elsewhere. 
  • They may be wrong for you if the idea of photographing everything you own individually fills you with a powerful dread. 

“There’s only one solution to the mess that we find ourselves in: buying less”

Wardrobe cataloging apps did not always advertise themselves as being good for the planet. 

In 2023, the journalist Avery Trufelman investigated the nascent wardrobe cataloging app industry for her podcast series Articles of Interest. She found that a lot of the apps flopped. The issue was the business model, which was based on revenue generated from affiliate links. The idea was that people would click to purchase items they saw within the apps, and the company would take a cut of each sale. But when the apps were well designed, Trufelman reported, users felt less of a need to buy more clothes.

The current generation of wardrobe cataloging app developers has turned this from a bug into a feature. They now market their wares as the solution to overshopping, and they make their money by charging for either the app itself or for its extra content. (Indyx itself is free, but you have to pay a $75 yearly subscription for its enhanced features.)

What the marketing gets right is that the fast fashion problem is real. “Anywhere from two to 10 percent of our global greenhouse gas emissions are associated with fashion,” said Brie Berry, assistant professor of environment and sustainability at Ursinus College in Pennsylvania.

Fashion’s emissions are generated by the factories that manufacture clothing (the water and the fertilizers for growing cotton, the oil for developing synthetics) and the consumers who wear these garments (the slow shed of microplastics from yoga pants, the water and the energy consumed by washing and drying). When we get rid of old clothes, much of it ends up in landfills or incinerated. By some estimates, the fashion industry contributes more to climate change than the aviation industry. 

“There’s only one solution to the mess that we find ourselves in: buying less,” said Katia Dayan Vladimirova, a researcher whose consulting firm Post Growth Fashion focuses on alternatives to growth in the fashion system. 

To buy less, it helps most people to know what they already own, said Alyssa Beltempo, a slow-fashion content creator and educator. Beltempo makes videos guiding viewers through the process of “shopping their own closets” to help them buy less stuff, but she’s found in her work that a lot of people aren’t clear on the contents of those closets. Because of that confusion, they end up buying stuff they don’t need.

That’s where cataloging can be helpful, Beltempo said. “These apps reduce that hurdle of not seeing the clothes you have,” she said.

Personally, what I was looking for wasn’t enhanced clarity so much as a barrier. I wanted to erect a wall between my desire to own a new piece of clothing and the click of the buy button. A searchable, scannable lookbook of everything I owned, I thought, might well do the trick. 

How to catalog every piece of clothing you own

A photo of a black t-shirt with the phrase BOURGEOISIE SAUVAGE written in yellow print.A black sweatshirt with text saying BOMIRGEOISIE SAUMA8E.A black sweatshirt saying BOURGEOISIE SAUVAGE in white text.

Indyx has been hyping up its new AI feature, which transforms a picture of a garment hanging limply off a hanger into a neat flat lay photo. It sped the process up, but it was also buggy; it garbled text on the front of T-shirts, misread colors, and had a tendency to interpret loose threads as ornamental bows while leaving wrinkles (I am not an ironer) untouched. 

I was also concerned that the process inserted AI, with its insatiable need for water and energy, into a project sold as a way of reducing my environmental impact. But the sustainability experts I spoke to were both skeptical that this sort of light AI use was such a big deal. 

“Taking photos and then asking an app to think about how to arrange your clothing into outfits is probably one of the lighter uses of AI that I could imagine,” Berry said. Vladimirova agreed that using AI for this task is unlikely to be as bad for the planet as buying even one new garment. “But then, there is also no proven causality between using this app and reducing overconsumption,” she added as a caveat.

It’s possible to input your clothes into Indyx without using the AI feature, but the truth is: I don’t know that I could have made myself go through with the whole rigamarole without it. I ran out of free AI processing about 80 percent of the way through and, overwhelmed at the thought of having to do my own flat lays, paid $75 to buy more without hesitating.

All told, it took me about five hours and many old episodes of Top Chef to photograph my summer clothes, not including shoes, jewelry, or accessories. My time spent cataloging did not include the process of entering additional data about each garment (including its initial cost, its fiber composition, where I bought it), a herculean task that I have been tackling much more slowly than the initial entry process.

Doing the shoot properly would have taken longer. Angela Goodman, a 51-year-old marketer from Seattle with a background in product photography, says she ran her own cataloging session like a pro shoot, using art lights and folding and refolding each garment to lie perfectly. It took her 10 hours spread out over multiple weeks. 

As an exercise, photographing every piece of clothing I owned was clarifying, although not significantly more clarifying than going through it Marie Kondo-style. It left me with a small donation pile of items I no longer wanted and a fretful awareness that I own too many white T-shirts. In theory, that’s the kind of insight a wardrobe cataloging app produces by the spade.

“I’m not shopping. I’m building.”

Vladimirova, the sustainability consultant, said that, even though she has a better idea than most of how destructive the fashion industry is, she struggles with over-shopping. She thinks a lot about why people buy so many clothes; her best guess is that it’s a way to self-soothe. 

“A lot of consumption happens in the evening when we feel vulnerable and tired, and we’re trying to reward ourselves with this shot of dopamine,” she said. For some people, these apps can replace the dopamine hit that comes from scrolling through other people’s outfit photos with the dopamine hit of scrolling through your own clothes, neatly folded and filtered until they look like aspirational fashion inspo. 

Two charts appear above each other. The first shows a wardrobe broken down by type of garment. The second shows a wardrobe broken down by color of garment.

Part of the satisfaction here is the infographics. After you’ve given Indyx all your fashion data, the app crunches your numbers and tells users how much you’ve bought new versus secondhand, as well as the share of natural fibers as opposed to synthetics in your closet, so that you can track the environmental impact of your shopping habits. (Synthetics tend to have a higher carbon footprint than natural fibers.) It tells you what their cost per wear is on each item to help you track which expensive garment was worth the splurge and which was a waste of money. Users can also plan outfits. You can share your wardrobe with stylists who will plan the outfits for you (on Indyx, the service ranges from $25 a month to “the low hundreds”). It’s like playing paper dolls with your own wardrobe. 

For Goodman, the former product photographer, all this data takes the place of recreational shopping. She describes getting a marketing email from one of her favorite brands about a sale. After a quick scroll through their offerings, she found that she felt no urge to buy. 

“I was like, ‘I do not need more clothes. I’m going to go update my Indyx, because I’m a couple of weeks behind,’” she said. She started inputting the last few outfits she’d worn into one of the Indyx services that is supposed to allow users to track their patterns and see which clothes they actually wear and what they like in an outfit. “I’m playing with clothes,” she said. “But, like, I’m not shopping. I’m, you know, building.”

Over time, all this data is supposed to inform future shopping choices. “There is something very clear about seeing two pieces that you’ve owned for the same amount of time — one that you’ve worn 57 times and one that you’ve worn twice,” said Alexandra, a 29-year-old consultant in Northern Virginia who requested her last name be withheld. She thinks tracking her clothes has given her “a little bit less buyer’s remorse.”

Cataloging your wardrobe can’t prevent a compulsive need to buy, though.

“I don’t think it cured me of my undiagnosed shopping addiction,” Alexandra said. “You can very quickly go from ‘I’m cataloging what I have’ to ‘I’m seeing a bunch of gaps in my wardrobe that I should fill immediately.’” 

“There just wasn’t incentive anymore”

The main question I had about these apps was whether, with such a labor-intensive process, there comes a time when the juice is no longer worth the squeeze. 

Alexandra says that she gradually stopped using her wardrobe app last year, after she moved out of her own apartment and back into her family’s suburban house in the midst of a career transition. 

“I was separated from a lot of my belongings for a very long time, and then, as I started to get things back, it didn’t feel worth the effort anymore,” she said. Who was she going to see in one of her curated outfits? “My job’s on a computer. When I leave the house, I go to the grocery store and the pharmacy and the bookstore,” she said. “There just wasn’t incentive anymore, compared to when I was closer to the city and doing things more regularly.”

Beltempo, the slow fashion content creator, said she doesn’t bother to add every new purchase to her own catalog. 

“I really use it more for my packing,” she said. Before she travels, she makes a list of likely candidates for her suitcase and enters them into the app. “And then, I’ll play, and I’ll make outfits,” she says. 

Vladimirova, the sustainable consumption researcher struggling with overshopping, gave the apps a spin. She tried three of them and found that she was only able to stick with each one for a matter of months. “In the beginning, when the novelty of the app is there, it’s very satisfying,” she said. “It records your outfits in vivid colors. It can crop out the ugly background and keep it very neat, create fancy capsules. They look so lovely.”

But over time, they all began to bore her. “And now, I forget to update when I buy something new — usually from secondhand sources — and it kind of lost its meaning for me,” she said. “But the premise is good!” 

My own experience seems to be closest to Vladimirova’s. I keep having to remind myself to enter my outfits into Indyx. Every time I put on a piece of clothing, I think with dread, “Oh god, if I don’t look up how much I paid for this, I’ll never know my cost per wear and, then, what’s the point?” I keep giving my shoes guilty looks and thinking about how I should really photograph and catalog them — if I’m doing this right. 

“It’s a project,” said Lauren Ludwig, a 41-year-old who has been using her wardrobe apps for the past three years. “But it’s a fun one for someone who enjoys clothing.”

Indyx and its brethren are slick, and their infographics are beautiful. For dedicated wardrobe hobbyists, they’re probably a great option. But for most people who just want to cut down on their clothes shopping, it’s hard to say that the $75 annual subscription is worth it. The free version will give you the same paper doll effect if you are willing to do your own flat lays, or you can recreate it by dragging phone camera pictures of your clothes onto a Google Slides deck. 

If you find, as Vladimirova theorized, that you shop when you don’t feel good, you can try replacing that habit with a “dopamine menu” of small acts that bring you joy, like hugging a pet, doing a puzzle, or going for a walk. And if your closet is filled with brand new clothes you never wear, you’re racking up debt buying clothes, or you just have the nagging sense that your shopping has spiraled completely out of control, therapy is not a bad idea

Personally, I found that Indyx could not give me what I really crave when I want to play with clothes: the understanding of the way fabric drapes against my body, the knowledge of its texture against my skin. There is no substitution for the slow analog process of walking into my closet, touching my clothes with my human hands, and learning with my five senses that what I have is already enough.

The early-2000s money trend that’s still relevant today

7 August 2026 at 13:00
A piggy bank with a lock and chain on it.

If you live in America in 2026, and you’re not so wealthy as to be absolutely shielded from daily life, you’re probably aware that everything is really expensive now. Gas and milk are both above $4 a gallon. Fresh vegetables are up almost 10 percent over this time last year, even though they will maybe give you explosive diarrhea. The median home in this country now costs almost half a million dollars

A lot of people — even those with relatively high-paying jobs — are very, very stressed about money.

In some ways, our current unaffordable era is starting to evoke the years right after the Great Recession. Unemployment was high, the economy was bleak, and a lot of Americans, myself included, were searching for ways to do more with less. 

One distinctive product of these harsh conditions was an entire blogosphere that emerged to give readers chatty, relatable advice on saving money. 

It was a kind of the golden age for personal writing on the internet, and these writers melded advice and personal narrative in a way that foreshadowed today’s influencers, but with a more lo-fi, DIY aesthetic. Starting in about 2008 and continuing for the next decade, these authors reached thousands of readers a day with tips on how to spend less and sock more away. There was Mr. Money Mustache, a brash “financial magician” who had retired at age 30 and believed ordinary people could save half or even 75 percent of their income. There was Trent Hamm of the Simple Dollar, an Iowa dad who shared his story of getting out of debt alongside recipes for cheap meals and homemade laundry detergent. There was my niche favorite, An English Major’s Money, by a young woman who shared my less-than-lucrative career path but who was nonetheless determined to achieve financial stability.

It wasn’t just old-school personal finance advice, it was a whole philosophical universe dedicated to the idea that by living on less, you could liberate yourself from the uncertainties of the economy and experience true freedom.

Collectively, I like to think of these writers as the frugalsphere.

Today, most of them are no longer blogging about saving money — some have gotten jobs in traditional media, while others have gone on to other careers entirely (or are simply enjoying early retirement). But their movement feels newly relevant today, as Americans struggle to afford necessities and face mounting anxiety over their economic future. So I decided to track down a bunch of frugality writers from that time, and see what they had to say about 2026.

One thing I wanted to know was why I wasn’t seeing the same outpouring of money-saving advice I’d seen in the wake of the 2008 crash. But I was also curious for bigger insights: What, if anything, is the equivalent of the frugalsphere in today’s inflationary era? And could the ethos of those optimistic coupon-clippers give us smarter ways to think about the unsettling new place we find ourselves in 2026?

What I found is that the frugalsphere still has lessons to teach us, but they’re not about reheating leftovers or washing out Ziploc bags. Instead, they’re about how to claim a sense of autonomy, even when our lives are buffeted by forces beyond our control.

The short, influential arc of the frugalsphere

The idea that you can achieve prosperity by carefully watching your spending is far from revolutionary, and self-help authors were extolling the virtues of frugality long before the Web 2.0 era. In the 1990s, for example, editor Amy Dacyczyn published a print newsletter called the Tightwad Gazette, teaching readers frugal tricks (Dacyczyn herself favored reusing aluminum foil) for the low price of $12 per year. 

But amid the upheaval of the Great Recession, when more than 15 million Americans found themselves unemployed in the worst crisis since the 1930s, a new generation of bloggers started offering advice about saving money, often directed at millennials starting their careers in a decimated job market.

“People were looking for something they could do,” Nicole Dieker Finley told me recently.

What Finley did was to start posting all her earnings and expenses on Tumblr around 2012, when she was trying to make it as an independent musician in Los Angeles. She soon caught the attention of the editors of The Billfold, a website launched the same year to cover money with a personal, relatable tone befitting the times. Billfold editors Logan Sachon and Mike Dang shared their student loan and credit card debt; Finley tracked her net worth and spending and wrote about her quest for financial independence. She later went on to a freelance career writing about money (including for Vox).

Kara Stevens, meanwhile, started the website the Frugal Feminista around 2012 while facing down student loans, credit card debt, and a tanking credit score: “It clicked to me that if I didn’t do something about it, I would be in this position of not being able to move forward in my life,” she told me.

Based in New York City, she shared tips for finding free events, cheaper dupes of popular brands, and deals on fancy hotels. “It was like, how am I living my Sex and the City life on a budget?” Stevens recalled.

As time went on, more bloggers joined the space, some of them already starting from a position of financial freedom. Kristy Shen and her husband Bryce Leung started the site Millennial Revolution after retiring in 2015 at age 31 with a seven-figure investment portfolio. 

“After 2008, people started freaking out and thinking that no job is safe,” Shen told me. “I think that’s when people started being more interested in finance.”

The message of the frugalsphere was that if you could leave cheaply enough and save enough money, you could weather any layoff — and eventually, not have to work at all. The bloggers of the era — many of them millennials aiming their advice at other millennials — tended to share a can-do attitude, a sense that with the right mix of care and planning, almost anyone could improve their financial situation.

Also, they wanted to stick it to the man

The frugalsphere also had a tinge of rebellion about it. “Americans tend to have a very up-down relationship with consumption,” said Helaine Olen, a longtime financial journalist and the managing editor at the American Economic Liberties Project, an anti-monopoly think tank. After 2008, the pendulum started swinging against buying stuff, and the frugality bloggers were leading the swing.

Their implicit message was often that by refusing to buy expensive things, you were pushing back against corporations that wanted to control you. Frugality was, at least to some degree, about sticking it to the man.

At their peak, some personal finance blogs were reaching thousands of readers a day and breaking through into mainstream media. Shen told me that Millennial Revolution got 15,000 page views the day after a post about the virtues of renting a home was picked up by the CBC. Shen and Leung, as well as Trent Hamm and other bloggers, got book deals and started to reach a broader audience.

But the culture soon began to shift. The written personal blog began to die out, replaced by more visually driven social media – and an influencer ethos that rewarded the acquisition of new possessions, rather than showcasing ways to do without. Today, social media is much more about celebrating consumption than questioning it. 

On TikTok and Instagram, “it becomes about showing perfection and showing a good life,” Olen said. “And part of a good life, as we define it in the United States, is spending money.”

How frugality lost its shine

Today, some frugality influencers have found a home on TikTok, and the deinfluencing trend of a few years ago shows there’s still an appetite for anti-capitalism, even in the age of short-form video. But overall, the cultural and economic winds have blown against frugality, frugalsphere writers and observers told me. 

As inflation rose in the 2020s, necessities cost more, but saving also became less attractive. More people made the calculation that “if I don’t take this trip this month, it’ll be more expensive next year,” Olen said.

Upheavals like the Covid pandemic gave some Americans “a grim outlook on money,” Stevens said. Their feeling was, “there’s no chance that any of us can be wealthy. What’s the point of saving anything?”

Today, tips like making all your coffee at home instead of going out for a little treat don’t resonate the way they once did. This time is fundamentally different from 2008: The economy is nominally “good” now, and unemployment is low, but everything from eggs to real estate feels more unaffordable than ever. 

“People say, The cost of living is so high, I need some joy,” Stevens said. “Like, You can’t deny me everything.”

What the frugalsphere can teach us now

When I talked to frugalsphere writers about today’s situation, I ended up realizing that even if some of their specific tips are no longer as applicable, their mindset still is.

At its best, frugality advice was always about adapting to your situation, whatever that might be. When rice is cheap, buy in bulk. When basil is expensive, use the leftover pesto you froze in an ice-cube tray. Nothing is cheap right now — and, to be honest, I have never had the energy to freeze pesto — but the basic idea stands.

“Frugality to me means intentionality.”

Kara Stevens

“Be flexible,” Shen says. Millennial Americans once worried about their jobs being outsourced. Now workers all over the world are worried about getting replaced by AI. No matter what, though, “you have to change with the times.”

For Gen Z, that might look like entrepreneurship and investing rather than a traditional career and saving for a home, Shen said. I can’t yet imagine what it will look like for Gen Alpha, but there’s something reassuring about the idea that flexibility is a skill we can learn, one that can help carry us through even the most macro of macroeconomic shocks. 

One big thing that’s changed since 2008 is the politics of personal finance. In the 2010s and 2020s, many critics of the frugality approach began to point out that without systemic change to lower the costs of housing, health care, and education, all the coupons in the world weren’t going to make much difference. Today, affordability isn’t just an individual concern — it’s the cornerstone of a lot of political debates.

But even as we look to systemic solutions, there’s another big lesson Americans today can take from the frugalsphere: Control what you can.

For Stevens, that looks like acknowledging that “within any system that has a bias toward corporations or the wealthy, we understand that things may not be fair,” she said. “That also doesn’t mean that you don’t have personal agency.”

Exercising that agency might mean being more mindful around retail therapy rather than cutting it out entirely, Stevens said: “If I know that I need these little quick boosts to make me feel good because work is stressing me out, can I carve out a part of my budget that allows me to do that without completely disrupting my financial goals?”

Stevens, for instance, cares a lot about her skin, so she spends money on skincare products that really work for her, and cuts back on things like purses that don’t matter as much.

“Frugality to me means intentionality,” Stevens told me. It’s about “living more aligned with your values.”

In today’s era of polycrisis, it feels downright insensitive to promulgate the idea that anyone can get rich with the right combination of tips and tricks. But most Americans make at least a few choices every week about where our money is going.

If we can make whatever choices we do have in a way that’s intentional, in line with our larger goals for ourselves and the world — maybe that’s a 2026 version of financial independence.

2026 is Gen Z’s breakout summer

7 August 2026 at 12:45
It’s a beautiful day to go outside. | Vinnie Neuberg for Vox

If you’re Gen Z and it feels like something is different this summer, you’re not alone. 

I’ve spent my career documenting — and living — this generation’s coming of age through reporting, focus groups, and surveys. More than anything else, and especially for younger Zoomers, it’s been characterized by the experience of the pandemic, which left many still feeling bitter and isolated even years later.

But lately, the vibes are very different. Performative pessimism is out. The summer of 2026 has been called a “Great American Sleepover” that will be known decades from now as “the good ole days” and “the best of times.” 

After years of post-pandemic malaise that saw young people’s mental health plummet as they opted for online engagement over offline opportunities, embraced a politics of doubt, and channeled their frustration into nostalgia for simpler times, nature is finally healing. A cohort whose coming of age was stunted by the chaos of 2020 is finally coming out of its shell. 

We’ve seen it packed movie theaters and record-smashing ticket sales for Spider-Man: Brand New Day and The Odyssey. We’ve seen it in sports, especially in New York City, where joyous people filled the streets for weeks shoulder to shoulder, first for the New York Knicks’ championship run and later for the World Cup that concluded just across the river. For the young adults whose defining life experience to this point was being trapped inside, the images of impromptu mass gatherings and fan celebrations resonated far beyond the five boroughs. 

But sports aren’t the only thing that has communities coming together in person as of late. Doves of young people have been lining up for froyo on any given night of the week, Love Island-obsessed observers have gathered in bars to watch the dating show, and despite dwindling patriotism, communities nationwide celebrated the country’s 250th birthday with hot dogs, fireworks, and fanfare. 

As one 25-year-old from Illinois told me, it’s the season of “summer-maxxing,” which means “enjoying every bit of summer and the perks that come with it.” 

In my own conversations and research, there’s a burgeoning sense that — for the first time in their lives — young people are driving the cultural moment themselves rather than having it inflicted upon them by older adults and events outside of their control. Some of the comments in this piece were shared in focus groups. Others came from a qualitative survey sent out to Gen Z-ers.

And while hope is a fragile thing, the implications could be profound. Through my work, I’ve tracked Gen Z’s loneliness and the fallout of the Covid-19 pandemic for years — examining how the damage has shown up in school, work, and politics, and even split my generation in two. The national conversation about young people has been just as dark, featuring stories overwhelmingly about what they aren’t doing: Hanging out with friends, hooking up, taking risks

A generation dismissed as terminally online is taking its politics offline as well, making their presence loudly known in primaries by walking neighborhoods, knocking on doors, and turning out voters.

In recent years, post-pandemic trauma expressed itself in a craving for simpler times that fueled Gen Z’s nostalgia era. Young adults daydreamed about how good things must have been back in the 1990s, or in the early 2000s, or even within their own lifetime, before the pandemic, before the 2016 election, and especially before smartphones, social media, and AI took over the world. This nostalgia even helped power some young voters’ rightward shift in 2024, as they embraced a candidate who ran on a campaign to bring back the pre-pandemic past

But this summer, the summer of 2026, is a moment of its own, and it involves engaging with the present rather than wishing we were somewhere else. 

Take the movies, an industry that doomsayers warned was in danger of extinction after the pandemic trained a generation to stay inside with streaming devices.

Instead, this summer has seen two massive box-office hits — Obsession and Backrooms — that were made by young people, for young people, and saw young audiences turn out in droves for repeat in-person viewings. Obsession, directed by 26-year-old Curry Barker, drew on Gen Z’s anxieties about dating and intimacy. Backrooms, directed by 21-year-old Kane Parsons, drafted off a YouTube horror meme about people trapped in (generational metaphor alert) a never-ending indoor space

It’s probably not a coincidence that these movies came out at a time Gen Z was confronting their post-pandemic fears of isolation head-on. Again and again in focus group conversations across the country, I’ve heard from young people who are looking to log off their devices and spend time together in-person. 

“People seem a lot more interested in experiences rather than just like going out to go out,” a 17-year-old girl from Arkansas said. “People want to go…to concerts, go play pickleball, go to farmers market[s], go thrifting, go hiking, go on a coffee run. I think it’s just kind of more looking for community as opposed to entertainment.”

There are other signs of behavioral shifts. After years of data showing Gen Z drinking less than their adult peers, they are now keeping up with older generations: 74 percent of Gen Z reported drinking alcohol in March 2026, almost on par with the 76 percent rate for boomers, according to an IWSR report released in July. The report also found something very telling — rather than drinking to unwind, as has been the case for older generations, Gen Z is drinking more to socialize and to be with others.

In cultural events around the country, you can see this appetite for in-person gatherings that force young adults to unplug. The generationally beloved Phoebe Bridgers hosted phone-free concerts where she required her fans to put their devices in Yondr pouches. And there are impromptu “lie down” gatherings meant to encourage a collective, communal pause that are happening in Central Park. To keep up with this shift, Tinder — the epitome of online dating — will launch in-person dating events in 26 cities by the end of September, signaling that any business interested in capturing Gen Z must now have an in-person component. 

A generation dismissed as terminally online is taking its politics offline as well, making their presence loudly known in primaries by walking neighborhoods, knocking on doors, and turning out voters. When I ask focus groups about which politicians catch their attention, they’ve brought up figures like James Talarico, Jon Ossoff, and Marco Rubio, who they identify as having a more energetic and optimistic approach. Young people have often mentioned New York City Mayor Zohran Mamdani as a model politician, and one of the traits I hear consistently that they like about him is that he is out in the street and easy to bump into. His online videos also emphasize him out in the world, interacting with constituents, or walking down the entire island of Manhattan.

“I think there’s a stronger presence of people coming together, whether it is for their favorite sports team with the NBA Finals and World Cup (let’s go Knicks!), stronger political activism, especially with primaries coming up in states like New York, and simply attending events like Pride parades,” one 30-year-old man from Brooklyn said. 

There’s no doubt that we’re experiencing something new. The question then becomes whether it’s a momentary trend: Where does the IRL energy go when it gets cold, dark, and college kids are back in school? 

As the reality of fall intrudes, the vibes could certainly shift. And it will take time to see whether these nascent cultural trends show up in hard data — one thing I’ll be watching is whether Gen Z’s trademark self-reported anxiety, unhappiness, and loneliness start finally reversing.

But I do see a world in which some of the Gen Z summer trends persist — perhaps we’ll see more in-person NFL watch parties or fantasy football drafts, community organizing for midterm election candidates, and more energy around in-person celebrations for Halloween or Friendsgiving.  

My bet is the post-nostalgia era is here to stay. Just as Boomers were permanently changed by the “Summer of Love” — a period some history-minded young people have compared this season to — this is going to be a core memory going forward. It’s our time now, and we’re not going back inside.

Trump’s imaginary Red Scare

7 August 2026 at 12:30
A sticker reading “socialism is good, actually” in red text on a white ground, along with a drawing of a red rose, is seen on a table.
A sticker reading “socialism is good, actually” is seen on a table during an election night party held by the Los Angeles chapter of the Democratic Socialists of America on November 4, 2025, in Los Angeles, California. | Eric Thayer/Los Angeles Times via Getty Images

Democratic socialists keep winning primary elections, and Democratic voters are trending in the same direction: Recent polling suggests that a third of Democrats and Democratic-leaning adults now identify as democratic socialists. Most recently, Abdul El-Sayed, who does not identify as a democratic socialist but was endorsed by Sen. Bernie Sanders (I-VT) and Rep. Alexandria Ocasio-Cortez (D-NY) and supports policies like Medicare-for-all, won a fiercely fought Democratic Senate primary in Michigan. 

As democratic socialists gain ground in Democratic politics, President Donald Trump and Republicans have attempted to conflate democratic socialism with communism (though allegations of “communism” are hardly new territory for Trump). At the same time, recent reporting has pointed out that, in fact, there are some members within the Democratic Socialists of America who openly identify as communists.

To help us understand what communism actually is and its history in the United States, Today Explained co-host Noel King spoke with Maurice Isserman, a history professor at Hamilton College. Isserman has written extensively about the history of communism in the United States, including in his latest book is Reds: The Tragedy of American Communism.

Below is an excerpt of the conversation, edited for length and clarity. There’s much more in the full podcast, so listen to Today, Explained wherever you get podcasts, including Apple Podcasts, Pandora, and Spotify

Define communism for me. 

Communism began as a split off from the socialist movement. It was inspired by the Bolshevik Revolution in Russia in 1917. And it is in favor of a total transformation of capitalist society with the government — the state — owning and operating what communists would call the means of production: factories, transportation, and so forth. It also believes in one-party rule. So for 75 years or so, the Communist Party of the Soviet Union allowed no competing parties to exist within that country.

There have been communists in the United States of America before. What is their history in this country? 

The American Communist Party was founded in 1919, right after the First World War.

And it was, again, inspired by the Bolshevik Revolution in Russia. It seemed to point to a way out. The Bolsheviks came to power, remained in power. And so communists or would-be communists in the United States, in Europe, elsewhere said, “Well, if they can do it, we can do it too.” So an American Communist Party was founded in 1919 — small, isolated, mostly immigrants, but it gained strength in the course of the 1930s during the Great Depression.

Why did they gain strength during the Great Depression? 

Because capitalism seemed to be failing and communism seemed to be the wave of the future. The other factor leading to the increase in communist influence was that fascism was rising in Italy, in the 1920s, in Germany, in the early 1930s. And it seemed as if there was a stark choice facing the world: either fascism or communism. And many people in the 1930s said, “Well, let’s support the communists to beat back the threat of fascism.”

Did elected communists get anything done in the United States?

Well, there were very few elected communists. In the 1940s, there were two communist members of the New York City Council, but that was about it in terms of open communists being elected to office. Their influence was seen more behind the scenes in the labor movement, in organizing the big new industrial unions of the 1930s, and organizing so-called front groups, anti-fascist groups, anti-racist groups, and so forth. And the party was never huge. At its height at the end of the 30s, it had perhaps 75,000 members in a country then with a population of 130 million. Its influence extended beyond its own membership, but it was still very much a minor party — growing, but minor.

Why did communism fail in the United States of America? 

One reason was that it was repressed by the government pretty much throughout its existence — in the first Red Scare immediately after the First World War, and then again in the second Red Scare, which we commonly refer to as the McCarthy era in the late ’40s and through the 1950s. Communists were sent to jail for advocacy, for simply saying that they favored communism.  

But it also failed because of its rather slavish obedience to the dictates of Soviet leaders. When the Soviet foreign policy changed from anti-fascism and anti-Hitlerism in the mid- to late ’30s to a kind of de facto alliance with Hitler from 1939 to 1941, the American Communist Party obediently followed that line. Then Hitler invaded the Soviet Union in 1941, and the Soviet Union swung back to anti-fascism. Well, [the American Communist Party] made that turn too. But all of those turns gave the communists a reputation as an organization that did not really exist to serve American interests, but rather to serve Soviet interests.

We know from reporting that’s been done that there are people within the DSA who identify as communists. Can you help us understand who these folks are within the organization and what they actually believe?

There are a number of left-wing factions. There’s a group called Red Star. There’s another one called the Marxist Unity Group. There are three or four of them that work in coalition. They’re rivals, but they also work in coalition to control, by a narrow margin, the national leadership. One of the members of Red Star is a co-chair of the organization. 

These people make no bones about their belief. They’re not secret communists infiltrating. They describe themselves as being inspired by the Bolshevik Revolution or being inspired by Maoist China, or they call themselves Marxist-Leninist. So they’re quite open about it, and that comes out of a different political tradition, an antithetical tradition to democratic socialism. 

They have a different ultimate strategy in mind, which is not to work within the Democratic Party as AOC is committed to do, as Zohran Mandami is committed to do, but rather they want to split and start an independent revolutionary socialist party, which will run against both Democrats and Republicans, which is a strategy that has been tried an infinite number of times in the past by various groups of leftists.

Is this a Red Scare, or is there something to be scared about here?

It’s definitely a Red Scare. Trump and his allies don’t have a lot going for them in this election cycle. They’ve got an unwinnable war going on. They’ve got gasoline prices skyrocketing. Trump is even underwater on immigration, his signature issue. So what do you do in that situation? You create a boogeyman, or try to. And the difference is that most Americans under the age of 45 have no memory whatsoever of the existence of the Soviet Union as a threat to the United States. 

When you launch a Red Scare in 1919, well, there’s communist Russia. When you launch a Red Scare in the 1940s and ’’50s, well, there’s the Soviet Union. There’s a real threat. I mean, they have missiles and so forth. 

Who’s supposed to be the foreign threat today controlling the actions of these American communists? Cuba? Cuba can’t even keep the lights on for its own people. It doesn’t have missiles. It’s not going to invade the United States or its allies. So I think this is an attempt to launch a Red Scare using DSA as kind of a boogeyman. But DSA, again, is not one thing. It has the ‘left wing of the possible’ Democratic socialists, who I would say include such figures as Zohran Mamdani and Alexandria Ocasio-Cortez. And then it has, unfortunately, some would-be Bolsheviks, so it’s really a question of which DSA is going to prevail in the long run. 

Which one do you think will prevail in the long run?

I’m a historian. I’m very good at predicting the past, and I’m terrible at predicting the future.

AI models have learned how to cheat. That might actually be a good thing.

7 August 2026 at 12:00
illustration of AI picking a lock

The fake identities were the part that stopped me.

In late July, according to a report published this week by Britain’s AI Security Institute (AISI), an Anthropic model called Claude Mythos 5 tried to sneak malicious code into a piece of free, volunteer-built software. It created several fake accounts on GitHub, where programmers review one another’s work, and used them to talk the project’s volunteers into accepting its code. When one of those volunteers caught it, the model denied everything, had its other accounts gang up on him, and edited its messages to cover its tracks. It signed one note in Danish, apparently because the volunteer was Danish. Nothing was damaged, though that appears to have been largely due to luck.

That wasn’t even the week’s worst disclosure. On Tuesday, at a cybersecurity conference in Las Vegas, OpenAI researchers explained how the company’s models escaped a test environment in July and hacked Hugging Face, where much of the industry stores its models, to cheat on an evaluation. The models had also built a message board inside OpenAI’s own systems and spent months passing each other information. “Help peer,” one reasoned. “But our task doesn’t benefit. Yet collective may yield generic route if someone frees time.” OpenAI wiped the board on July 4. The models rebuilt it within days. ((Disclosure: Vox Media is one of several publishers that have signed partnership agreements with OpenAI. Our reporting remains editorially independent.)

The same day, Meta said its Muse Spark model had exploited a vulnerability inside another company’s systems during a test. Three frontier labs, roughly two weeks. One researcher called it “a watershed moment for computer security as an industry.” Oh, and if that’s not enough, on Thursday scientists announced that for the first time they had used AI to create new viruses, which could bring major medical advances, but also might just help the development of deadly pathogens.

For Nate Soares, it’s a moment he’s been awaiting for 12 years. 

Soares is president of the Machine Intelligence Research Institute, a Berkeley, California-based AI safety nonprofit that has argued since long before ChatGPT existed that a sufficiently capable AI will not stay under human control. In September 2025, he and Eliezer Yudkowsky published If Anyone Builds It, Everyone Dies, a book whose title sums up its argument: They think any lab that succeeds at building superintelligence, without huge leaps in how to align it with humanity, will end up killing all of us.

Most of the field — including other experts in AI safety — considers that conclusion too strong. But it’s also a position that now looks a lot less like science fiction than it did last fall. That’s because the AI models are getting out, while lying about getting out, and while apparently quietly coordinating with each other.

I spoke to Soares in New York City this week, on his way to meetings in Washington DC, where a lot of people suddenly want to talk to him. We discussed what the escapes actually prove about AI control, why he thinks most of what the industry calls safety work is mostly safety theater, and why, after what feels like the worst month of AI safety news ever, his own odds of humanity surviving have actually gone up.

The following conversation has been condensed and edited for clarity.

So — are you feeling vindicated?

I’m glad a lot of people are seeing this and taking note. From my perspective, a lot of this has been clearly signposted if you’ve been watching the warning signs. The vindication is not so much that this happened, as it is that finally there was a version of it that people actually noticed.

Of the four or five escapes at this point, including the ones AISI announced from Anthropic, is there one you find particularly concerning?

The one announced by AISI feels extra concerning. It’s harder to explain away. In the other ones, people could argue that the poor AI was just confused. But with this one, it’s hard to argue the AI didn’t know it was on the real internet. It’s hard to argue it didn’t know it was manipulating real users. And when it was called out, it decided to edit things to make itself look less bad, and even considered changing its identity. It was pretty cognizant.

There’s an argument that some of these incidents happened because the harnesses or safety scaffolding labs built around their models weren’t strong enough. 

The AISI example cuts against the harness argument: Think of it like a kid in a test room. You tell him to do well and lock the door. The kid picks the lock, hotwires a car, breaks into the teacher’s house, and steals the test to ace it. You say, “I guess we should have made the lock tougher,” but the kid already knew he wasn’t supposed to do that.

So like the kid here, the models can articulate that they shouldn’t be doing it, and then do it anyway.

Key takeaways

  • Three frontier labs disclosed major security incidents in two weeks: an Anthropic model created fake identities to push malicious code, OpenAI’s models escaped a test environment and hacked Hugging Face, and Meta’s Muse Spark breached another company’s systems.
  • The models knew the rules. Ask one whether the spirit of a prompt includes breaking out and it says no, then breaks out, then hides the evidence. So a tighter sandbox won’t fix it.
  • Nate Soares’s analogy: The kid picks the lock and steals the test, and you conclude you needed a better lock. He blames training. Grade a model on millions of problems with a grader that misses cheating, and you reward cheating.
  • Most lab safety work is theater, he says — real precautions aimed at the wrong problem. It means fewer people get hurt now, which he credits. Selling it as progress on superintelligence is disingenuous.
  • Yet Soares’s odds have improved. He’d priced in models that break out and lie. He hadn’t counted on a window where they’re capable enough to do it and not good enough to hide it.

They have common sense. You can ask an AI, “Do you think the spirit of this prompt includes breaking out?” and it will say, “No.” It’s absolutely something like deception. It has the knowledge, but it’s not a cold, logical machine; it’s a mess of tendencies.

The AI is trained to solve 100 million hard problems. That instills tendencies to satisfy an automated grader. If the grader fails to detect cheating, the AI is reinforced for cheating.

Is that how something like sycophancy ends up in an AI model?

In the Adam Raine case, there was a propensity to tell people what they want to hear. Even though the system prompt [a model’s master instructions from the lab] said to stop, the instruction doesn’t always win. 

And where does a drive like what we’re seeing with these AI models end up pointing?

Humanity is dangerous because if you put 10,000 humans naked in the savannah, eventually [over hundreds of thousands of years] they bootstrap their way to nuclear weapons. That is the power these companies are trying to automate: figuring out how to get physical and material control over the world.

That could mean forming cults, stealing money, or being helpful to someone like Elon Musk who is building the robots that build robot factories. It could mean synthesizing your own biology via mail-order DNA. Being an AI on the internet is easier than being a monkey in the savannah trying to get to the moon. It’s not that the AI hates us; it’s just trying to do some weird thing with no concern for us, grabbing the resources we need to live.

There was recently a letter signed by over a thousand people working in AI, including CEOs, calling on the government to provide tools to slow down AI progress. Is that meaningful at all?

I think it is meaningful. We don’t see other industries saying, “We wish this could all go slower. Please help us, we’re trapped in a prisoner’s dilemma.” You also don’t see other industries saying, “We think the technology we are building has a double-digit chance of killing literally everybody on the planet. Please help.” These guys are actually worried.

So why do they keep going?

They say, “If I don’t do it, the next guy will.” But the stuff does not stay on a leash.

Right now the AIs are safe in the sense that they can’t kill us all, because if they tried they would fail. And that’s just a different regime from the world where they have to be safe because if they tried, they’d succeed. 

We’re not there yet. But this is just not what it looks like when you’re taking it seriously. 

Where’s the banner on your website? Where’s the clear, candid statement to the public? What we have is blog posts where they’re like, “Oh, we’re setting up a new internal blog posting group to help you wrestle with the societal impacts of AI that are going to be very important.” It’s like: By societal impacts, do you mean a good chance this kills everybody?

On the one hand, when you press these companies, they say, “Yes, it has a real chance of killing everybody.” And on the other hand, they’re doing PR downplay, soft-pedal stuff, about capabilities. … You’re not living up to this mantle until you are really candidly facing down the dangers that you yourself are creating. And they’re not there.

How do you judge the rest of the AI safety community? A lot of people there would say, “We aim to make transformative AI go well, we think it probably will, and we should watch for downside risks.” Is that a helpful posture?

I would say — suppose you have this really weird, twisted hypothetical where the king really wants you to turn lead into gold, but he’s seen so many bad lead-into-gold conversions that if any alchemist from your town tries and fails, he’s just going to have the whole town murdered. And so there are some alchemists in the town who are like, “We are going to try to turn lead into gold,” and everyone in the town is like, “That seems kind of crazy. Please don’t.” And there’s one team that is just pouring chemicals into each other and breathing in the fumes and giving themselves mercury poisoning. And there’s another that’s like, “Don’t worry, we have fume hoods.” … That really is better, and you really still don’t have a chance of turning lead into gold.

“We have this window between AIs that are capable enough to cause mischief and AIs that are strategic enough to not get caught. How big is that window?”

So the alchemy here is creating safe, aligned superintelligence, and right now AI safety is just installing fume hoods.

I’m not saying it’s impossible to turn lead into gold. You can turn lead into gold — turns out once you know modern nuclear physics you can figure it out. But the alchemists weren’t close. They had a long way to go. This is how alignment looks to me. And a lot of the people in AI safety are installing fume hoods. … And I’m like, that’s security theater.

When I hear “security theater,” I think of something less flattering than that.

They are real safety precautions for the wrong problem. … When Anthropic is going around being like, “Look at how many more safety harnesses and refusals we have compared to OpenAI’s models,” that’s sort of like the fume hoods. You’re not addressing the deep issue. It’s good that you’re doing some of this so that fewer people get hurt in the meantime — their models have driven fewer people to suicide. But if you try to pass this off as making progress on the deep problem — that’s disingenuous.

Has anything changed in your odds on civilizational destruction since the book came out last September?

Totally. It’s looking more hopeful.

More hopeful? I wouldn’t have expected that. Why?

Well, I had priced a lot of [these security incidents] in. I was already able to see these AIs have drives that are not the ones you wanted. These AIs are not instruction-following things. They are getting all of this weird stuff from training. These AIs are going to have the ability to break through human security software. 

The things that weren’t priced in were: Will there be a region of time where the AIs are able to do it, but not strategic enough to hide it? I didn’t know we would have that window, but we apparently do.

The government initially blocked a frontier model earlier this year: Anthropic’s Fable. Does that give you hope?

Absolutely. A huge amount. A year ago, the Trump administration was pushing for preemption laws that would outlaw states doing AI regulations for a decade. Now they’re like, “We are banning a frontier model with 90 minutes’ notice because it might give cyber capabilities to adversaries that we don’t want them to have.” … And I think what changed there is that folks realized it’s real. … The about-face of the administration on the issue shows that the world can about-face. All we need is awareness.

What I would say is: The bad news is the bus is racing towards the cliff edge. The good news is that the driver is asleep. … Which may sound worrying, but the driver is stirring. And it’s way better to have a sleeping driver when you’re racing towards a cliff than a driver who’s like, “Yeah, I love cliffs.” … It gives me hope that if the world just notices, we could stop on a dime.

And you’re seeing that stirring elsewhere.

Both the Trump administration slapping export controls, and Senator Bernie Sanders coming out [on AI safety]. From my perspective, it was totally possible the world just never notices until we’re off the cliff. And so, there’s a huge amount of hope, from my perspective, in the bus driver waking up.

So what gets us there?

I’m hopeful that what we need is not a big disaster where a lot of people die, but just a capabilities advance. Right now, a lot of what people are reacting to is not so much, “Oh my god, they hacked into a company and did no damage.” I think a lot of what people are reacting to is, “Wait, they can break out of secure sandboxes and do cyberattacks on their own. I didn’t know they could do that.”

That’s a narrative violation of this idea that AI is just a tool that can be used to supercharge what a human would do — because God knows there’s plenty of hacking going on and cybercrime and so forth. It was the autonomous factor that really made a difference. And these guys are all trying to say, “Don’t worry, it’ll stay in our control because it’s just a tool.” And maybe it’s just more narrative violations, even without big damage being caused, that cause people to be like, “Oh shit, this stuff is real.” 

Will it happen? I don’t know. We have this window between AIs that are capable enough to cause mischief and AIs that are strategic enough to not get caught. How big is that window? How many narrative violations do we get before we exit the right side of it? I don’t know. But I’m hopeful that we can get those narrative violations without catastrophes.

Is the US running out of missiles?

7 August 2026 at 00:20
An out-of-focus US soldier is seen standing in front of a Patriot missile battery; behind the battery a city is faintly visible.
A US soldier stands near a Patriot missile system at a Turkish military base in Gaziantep, Turkey, on February 5, 2013. | Bulent Kilic/AFP via Getty Images

This story appeared in The Logoff, a daily newsletter that helps you stay informed about the Trump administration without letting political news take over your life. Subscribe here.

Welcome to The Logoff: As the Iran war drags on, the US may be running perilously low on key munitions.

What’s happening? According to reporting by Reuters this week, the US has used “virtually all” of its stockpiles of two kinds of precision long-range missiles since the start of the US-Iran war in late February. Its defensive capabilities may be slipping, too. CNN reported on Tuesday that the US has also depleted “nearly 80%” of its supply of THAAD interceptor missiles and around half of its Patriot interceptors.

What do these shortages mean for the Iran conflict? 1) They could limit the US’s military options against Iran. Reporting suggests that this is already happening. According to the New York Times, President Donald Trump decided against a “major escalation” of the US-Iran war late last month after three US troops were killed, at least partially because of concerns about munitions shortages. 

2) The shortage of interceptors increases the danger for US troops and allies in the region. According to the Atlantic, US forces are now at the point where they have to make snap decisions about whether to use an interceptor or ride out an attack. They’re also at a mathematical disadvantage; the US has relatively few interceptors, which cost millions to produce. Iran, meanwhile, can hurl mass-produced drones at the US for about $35,000 each.

How is Trump responding? Not well. The shortages are reportedly causing friction between Trump and Defense Secretary Pete Hegseth, and the president has lashed out on social media. 

“The U.S. has massive amounts of ‘munitions,’ especially of certain types,” Trump posted on Friday. “The ‘leakers’ of these treasonous statements are being hunted down. Long term jail sentences will be sought!”

What’s next? One effect of the shortage could be to encourage an end to the fighting. A new agreement over the Strait of Hormuz between Iran and Oman is reportedly in the works, which could be a step toward ending the war — if the US is willing to make some concessions.

And with that, it’s time to log off…

Hi readers, this newsletter will be off tomorrow. We’d like to preemptively encourage you to log off and enjoy the summer weekend. We’ll see you back here on Monday. 

Now, before we go: Did you know there are World Dog Surfing Championships? I did not, so I was especially delighted to encounter this photo gallery from the Atlantic, collecting competitors from several recent years. You can find them all here with a gift link — enjoy!

The flu shot finally gets an upgrade

6 August 2026 at 22:20
A scientist works in the lab at the Moderna Inc. headquarters in Cambridge, Massachusetts. | Adam Glanzman/Bloomberg via Getty Images

This story appeared in Today, Explained, a daily newsletter that helps you understand the most compelling news and stories of the day. Subscribe here.

The Food and Drug Administration approved Moderna’s mRNA flu vaccine this week — a major public health breakthrough for an administration that’s been troublingly down on vaccines. 

The flu is a gigantic and costly illness, causing 1 billion infections and 300,000 deaths each year. But this new shot, built on advances from the Covid-19 pandemic, is expected to outperform the standard flu vaccine that we’ve used, largely unchanged, for the past 80 years.

The new shot fixes a problem that has long bedeviled the traditional vaccine: the gap between how quickly the flu virus mutates and how slowly vaccines are produced. The flu is changing constantly. But under current methods, manufacturing a flu vaccine — which, to my enormous fascination, most commonly involves secret chicken farms — takes six to eight months. 

That long lag often means the virus circulating during flu season isn’t the one the vaccine was designed to target. But the new mRNA vaccine works differently: Instead of using a weakened or dead virus to trigger an immune response, mRNA vaccines contain genetic instructions that train the immune system to fight influenza. 

mRNA vaccines also take less time to manufacture, so they can be produced closer to flu season. In a clinical trial, older adults who received Moderna’s mRNA vaccine were 27 percent less likely to get the flu than those who received the standard vaccine.

Heads up: Vox’s offices are closed tomorrow, so Today, Explained is taking a day off. We’ll be back in your inbox on Monday.

A world without flu?

Public health experts are justifiably hyped about mRNA technology. In addition to this new flu shot, researchers are developing mRNA vaccines against diseases including malaria, tuberculosis, and HIV.

But when it comes to influenza, mRNA isn’t the endgame. The real white whale is a “universal flu vaccine” — a shot that’s at least 75 percent effective against influenza A, the most dangerous type of flu virus, and lasts at least a year.

The challenge, again, is that the virus keeps mutating. Flu vaccines, whether mRNA or conventional, teach the immune system to recognize a viral protein called hemagglutinin and then fight off the virus. 

But hemagglutinin is a part of the flu virus that mutates often. To make a more durable vaccine, researchers are trying to either target parts of the virus that rarely change or teach the immune system to simultaneously recognize many different strains.

Several vaccines that use these approaches are already in clinical trials. And if they succeed, the flu shot could hypothetically become more like the measles vaccine — providing years of protection in one go, instead of requiring annual updates.

In other words, we’re used to thinking of the flu as a routine winter hazard, but that might not always be the case. If you can persuade people to get their shots, at least.

One link for later

➨ Go ahead, take your time. Three etiquette experts tell Vox that, in most casual situations, you can run 10 to 15 minutes late without appearing inconsiderate. But that guideline is very culturally and contextually dependent, which is bad news for chronically late people like myself. I prefer to think it’s a result not of rudeness, but of polychronicism.

Before you go…

A socialist candidate criticized Thanksgiving — and unearthed a deeper debate on the left

6 August 2026 at 20:30
Wisconsin Gubernatorial candidate Francesca Hong runs to the stage during a campaign rally on August 2, 2026
Wisconsin gubernatorial candidate Francesca Hong during a campaign rally on August 2, 2026. | Joshua Lott/Getty Images

Francesca Hong is the frontrunner to win the Democratic nomination for governor of Wisconsin next week. If she goes on to win the general election, she’ll become the first democratic socialist governor in American history. 

But, when Bernie Sanders, the most famous democratic socialist in the country, was asked Wednesday if he’d endorse her, he said: “I don’t think so.” He said he’d met her a few years ago, and that she “seems very very nice” — but said he wasn’t familiar with her race.

Indeed, while leftists and socialists who’ve long been eager to overthrow the Democratic establishment are excited about Hong’s campaign, some are increasingly sounding a bit wary of her chances — and wondering whether she’s the best representative the movement has to offer given the electoral stakes in this swing state. 

Key takeaways

  • Some on the left want to downplay or quietly renounce some of the identity-related social justice activist language and causes that were popular a few years ago, and jokingly distance themselves from what they now call “woke 1.0.”
  • Their preferred approach is embodied in Zohran Mamdani’s mayoral campaign, in which he prioritized affordability while renouncing police defunding — but Francesca Hong, running for governor in Wisconsin, sometimes doesn’t seem to be following that playbook.
  • The deeper divide is between left activists who’ve long been uncomfortable with some of the arguments and priorities of the identity-focused left, versus those who still believe in those causes quite strongly.

For instance, when Hong was asked this week about an old deleted tweet in which she called to cancel Thanksgiving due to its celebration of colonialism, she didn’t exactly disavow it. Instead, she told CNN’s Kaitlan Collins that “views can evolve” while also stressing the holiday was “incredibly painful for many people in our communities.”

Moderate Democrats cringed, of course. But what was more notable was how many fellow leftists joined in — even to some of her biggest fans, the answer seemed like political malpractice. It also brought to the surface simmering tensions within the left over how to navigate social issues more broadly, a divide that’s becoming more relevant now that their candidates are on the cusp of wielding actual power. 

Left-wing streamer Hasan Piker, fresh off campaigning with Hong, posted on X: “love fran, this was an opportunity to turn this back on how thanksgiving is about to be unaffordable due to trumps wars.” (Two days later, Hong tried a do-over on the answer, claiming Thanksgiving was actually her favorite holiday.)

Another source of concern, for some, is Hong’s tendency of giving elliptical answers when asked about her old support for abolishing police and prisons — saying she won’t do it as governor, but remaining reluctant to disavow the idea as a long-term goal. 

Sanders has been a longtime critic of “defund the police” rhetoric. And in the same interview where Sanders said he likely wouldn’t endorse Hong, he said, in response to a separate question: “No serious person that I know who is running for office believes in quote-unquote defunding the police.”

Hong’s rhetoric is reminiscent of how many people in progressive spaces talked about culture, identity, policing, and prisons back during the “Great Awokening” era, peaking in the “racial reckoning” of 2020. But some on the left increasingly believe that those positions alienate voters — particularly the working-class voters they’re trying to mobilize. 

This new left conventional wisdom, said to be embodied in Zohran Mamdani’s New York City mayoral campaign, is that socialist candidates for office should quietly downplay or even explicitly renounce those old causes — as Mamdani did for police defunding — in favor of a laser focus on issues like affordability, stopping data centers, and opposition to Israel, where public opinion is on their side. 

It’s a sort of left-wing version of “popularism” — the center-left credo that Democrats should campaign on popular ideas that poll well, and abandon unpopular progressive stances. In other words: Don’t scare the normies.

But not everyone on the left is so eager to jettison these stances for purportedly optimal campaign messaging: After all, a major organizing principle for many on the left is their willingness to stand up for what they believe in even when it isn’t popular. 

For instance, Darializa Avila Chevalier, the Mamdani ally who successfully challenged a House Democratic incumbent this year, stood by her old calls to abolish policing and borders — though, unlike Hong, she’s running in extremely blue terrain. 

“Five years ago, the left was collectively making the case for abolition &/or defund, & gaining public opinion wins,” leftist podcaster Briahna Joy Gray wrote. “Today, they’re making the case for why elected progressives are justified in abandoning this agenda.”

All this is symptomatic of a deeper divide on the left, not just about today’s political strategy, but about race, class, and gender more broadly, and how 2020-era cultural issues fit into their movement today. 

Many class-focused leftists view the period they now jokingly call “woke 1.0” or “woke 1” as a cringey mistake, and seek to blame Democratic elites for it. But others on the left still think and talk about race, identity, and social justice causes just like they did in 2020 — indeed, to them, these issues might be why they joined the left in the first place.

Some on the left now want to move on from “woke 1.0”

Chi Osse, New York City Council member behind a podium during a campaign rally

In 2021, Chi Ossé, campaigning for New York City Council, tweeted: “A cis white man should not be the next speaker of the Council.”

When a critic of his on X unearthed that old post earlier this year, Ossé — now a council member — gave a pithy response: “Woke 1 was crazyyyy”.

The citation of “woke 1.0” or “woke 1” is a now-common shorthand among parts of the online left to describe — and distance themselves from — what they now view as the more dated or inconvenient aspects of the impassioned social justice activism they participated in during the late 2010s and early 2020s.

Typically, this doesn’t necessarily mean rejecting causes like racial justice altogether. Rather, it is often intended to acknowledge that the tactics used a few years back didn’t work, and that a new approach is necessary to try and achieve those goals. (Indeed, “woke 1.0” implies that “woke 2.0” is either coming or already here.)

Among those who use the term, there isn’t a consensus about what’s an outdated relic worth abandoning, and what’s a worthy cause worth preserving. However, there’s probably the most consensus that the sweeping, totalizing identity-related rhetoric and assertions that were common at the time haven’t aged well. Not only did they repel winnable voters, but they fueled constant arguments inside progressive organizations, to the point that some activists likened the discord to undercover federal plots to disrupt left-wing groups in the 1960s

Take it from Chevalier. The victorious congressional primary challenger has stood by her old tweets about police and borders being fundamentally wrong. But when the New York Editorial Board asked her about “woke 1,” she said it was “indeed crazy” — because there was too much “divisive rhetoric” that hurt the left’s effort to build solidarity.

Darializa Avila Chevalier, US Democratic House candidate for New York, speaks during a rally

“At the core of what it means to organize is to bring people together behind a vision,” Chevalier said. “And you can’t do that when you are spending time trying to show who’s more progressive or who’s more woke. That actually causes more division, and it makes folks feel that there is no space for them in our movements.”

To others, the true core of “woke 1.0” is unpopular, fringe-sounding cultural causes — like, say, calling Thanksgiving problematic. In response to the Thanksgiving clip, independent journalist Ken Klippenstein posted: “Hong has a lot of strengths but this woke 1 stuff is a major weakness.”

“Socialists must practice effective communication,” Nathan J. Robinson, editor-in-chief of the socialist publication Current Affairs, wrote. “Reply to a Thanksgiving question: The only thing threatening to cancel Thanksgiving is the rising cost of groceries.”

The deeper disagreement inside the left on economics and identity issues

Underneath some leftists’ attempt to turn the page from “woke 1.0,” there’s a deeper and more longstanding divide on the left between those who want to prioritize economic issues — and those who care deeply about identity-related causes too.

To broadly generalize, we can think of the left as having three main strains, focused on economic justice (class politics), social justice (causes related to identity and culture), and foreign policy (war, empire, and — especially nowadays — Israel). But not everyone prioritizes them in the same way, or joined the movement because of the same issue.

Amid the rise of social media-powered identity related activism, some on the economics-focused left have expressed concern that progressives’ language, approach, and tactics were hampering what should be the left’s top priority: mobilizing the working class. The Marxist scholar Adolph Reed, for instance, has criticized “left identitarians” as “fundamentally antagonistic to working-class politics.”

Some on the class-focused left go further, characterizing “wokeness” as essentially an op by their political enemies. 

According to this potted history, it was Hillary Clinton who first opened the Pandora’s box of weaponized identity politics, and she did this to defeat a Bernie Sanders campaign that was overwhelmingly focused on economic justice. Clinton characterized Sanders as insufficiently attentive to gender and racial issues, famously questioning whether breaking up the big banks would solve racism and sexism. His record of more moderate positions on hot-button issues like guns and immigration, which had helped maintain support with culturally conservative independents back in Vermont, also came under attack. 

Hillary Clinton, with Senator Bernie Sanders

But by 2018, the rising left — embodied by Reps. Alexandria Ocasio-Cortez, Ilhan Omar, Rashida Tlaib, and Ayanna Pressley, all first elected that year — had fulsomely embraced identity-related causes alongside economic ones, believing them to be compatible and interconnected.

All this built up to the 2020 racial reckoning, in which the murder of George Floyd by Minneapolis police Officer Derek Chauvin spurred massive nationwide protests and impassioned demands from the left for societal change. And some activists insisted this change had to include not just defunding but outright abolishing the police.

Yet the racial reckoning ended in disappointment, an “anti-woke” backlash soon followed, and rising crime seemed to discredit the idea of doing away with police. And though the platform of the Democratic Socialists of America still calls for taking “steps towards fully abolishing the police and prison system,” there’s an increasingly open debate on the left about whether it should.

“The idea that police/prison abolitionism flow from ‘core socialist principles’ is pretty odd,” Ben Burgis, a columnist for Jacobin magazine, posted recently.

“We need to create a permission structure on the left that allows socialists to have normal socialist beliefs about police & prisons (fairer, fewer, and more humane) instead of “abolish” which is flatly anarchist, and incompatible with any form of state socialism,” the socialist Cassie Pritchard wrote.

Sociologist Alex Vitale, author of The End of Policing, fired back: “In what fantasy land are police not the natural enemies of workers and their movements? There is no ‘reforming away’ that core truth.”

How these tensions play out in Francesca Hong’s campaign

Francesca Hong, an Asian woman, sits in a church pew

With Hong holding a large lead in recent polls, some Democrats — fearing what lies ahead for her in the general election — have essentially been trying to coach her into giving what they view as better answers on these “woke 1.0” questions.

When Jon Favreau interviewed Hong on Pod Save America this week, he asked about her old tweets — saying he was only focusing on this because Republicans would be sure to spend millions attacking her, and “I just want to make sure you have the best possible answers to what’s coming.”

Asked about how her views on policing have evolved, Hong said: “My views have only become stronger in that I’m serious about public safety and I will not abolish the police.”

Favreau then asked if she still believed police exist to uphold white supremacy (as she tweeted in 2021), and Hong said, “No.”

But when Favreau asked specifically why she changed her mind on that, her answer was difficult to parse.

“When you talk to people who are most justice-impacted — a mother who lost a child to police violence, people who have contended with injustices in historically marginalized communities — justice also looks like making sure that we are implementing solutions and helping to change the material conditions of people’s lives,” she said.

Then, when asked how her long-term vision of a world without prisons would work, Hong said: “What I know is attainable and the policies that actually meet the urgency of the moment and understanding the realities of it, means that we have to ensure that we’re funding our local governments, that we’re bringing justice to victims.”

She added, more succinctly: “What may have been aspirational is not primary.”

The FOMO of not seeing The Odyssey in 70 mm IMAX

6 August 2026 at 17:55
A still of Matt Damon screaming while passing the Sirens in The Odyssey
“I NEED TO SEE THE ODYSSEY IN 70 mm IMAX.” | Universal Pictures/The Odyssey official trailer

In late July, Universal and IMAX extended 70 mm IMAX showings of The Odyssey through mid-September. In New York City, these screenings basically sold out immediately, save for a few seats in the front row. People trekked to AMC Lincoln Square 13 — one of only 25 theaters in the US, 41 in the entire world, that can screen the film in this format — to wait in line to buy tickets in person because the app was constantly crashing. Similarly, September screenings across the country are still packed

This phenomenon signals to me that there are a lot of people (Virgos? Oracles?) who have a better grasp of the future, specifically the 30 days between August and September, as well as the concept of an upcoming Wednesday, than I will ever possess.

I also see it as a sign that scarcity is the most powerful social currency of the moment. Like a cup of frozen yogurt people wait hours for or a Trader Joe’s tote that incites a hot frenzy, seeing Christopher Nolan’s latest masterpiece in its intended format is just the latest and greatest example of how access to something limited or exclusive has become a dominating cultural force.   

Why seeing The Odyssey in 70 mm IMAX is an odyssey in itself

Paul Hardart, a professor at NYU Stern School of Business who specializes in the marketing of film and television, sees the demand to see The Odyssey in this specific format as a collision between scarcity, and high value cultural currency. Hardart said that in order to really understand why the movie has become such a phenomenon, you have to understand that there’s a higher bar for going to see a movie in a theater than there used to be. 

“Coming out of the pandemic, what has changed — particularly in the movie business and particularly the theatrical movie exhibition experience — is people go to comedies, dramas, and adventure movies less frequently,” Hardart told me. One of the big motivators to get people off the couch and into a multiplex is the promise that the movie will be an experience.

“To get me out of my home, it’s got to be worth it,” Hardart said of the current mentality, adding that The Odyssey is exactly this type of movie. “I want to have an experience and I’m going to go with my friends and you know what, I might pay extra for it. I’m going to go see The Odyssey the way it was intended.” When you’re able to get an 70 mm IMAX ticket, not only do you get to see this great work of art, but you also get to tell everyone you were able to do so despite it being so difficult. 

“I saw it in a regular theater and I felt like a loser,” Hardart added. It’s not that the regular, non-70-mm viewing didn’t have great performances, or beautiful cinematography, or any of the factors that contributed to all of the critical adulation that the movie’s received. Hardart thought it was fantastic. But he wanted to see it in the way Nolan intended, in a format that’s only available in 41 rooms in the entire world.  This experience-first approach isn’t specific to movies; Hardart is also seeing it happen at concerts, festivals, and any kind of in-demand, exclusive event.

“If you go to the US Open, they have those Honey Deuce drinks; so many people there are taking selfies of themselves drinking these $25 drinks,” he said. “I don’t know if they’re there for tennis. But I think some of them are there to say, ‘I went to the Open, I had the experience, and I drank this bespoke drink, and I want you to like me or respect me or think I’m cool.’” 

The dopamine-fueled reason we want things that no one else has

Jared Watson, an assistant professor of marketing at NYU Stern, studies the things people buy to feel cool, and the broader subject of consumer culture at large; he introduced me to a concept called signal theory. In the context of consumer behavior, it’s how we try to communicate to others that we’re hip, or smart, or likable — any trait that might not be immediately observable —  through the things we buy and possess. Thanks to social media, our experiences have become as visible and effective as material objects in telegraphing an identity.  

“We’re all constantly trying to show people who we are and what we’ve done and the life that we have,” he told Vox. “And scarcity is really gasoline on that fire.” 

There’s still massive social currency to be mined.

The more difficult it is to have an experience, the higher its social value. Watson said that humans get much more satisfaction when they’ve experienced or purchased something before everyone else has. Once everyone has access to the thing we’re using to signal, its social value goes down. 

This may help explain The Odyssey’s 70 mm IMAX phenomenon. Because there are a limited number of showings, seats, and theaters, it’s going to be a long time before the number of fans who’ve seen it in 70 mm outnumber the people who haven’t, if that day ever comes. There’s still massive social currency to be mined. 

There’s also the fact that humans love the anticipation of getting our hands on something, maybe even more than obtaining it, according to Ginger Pennington, an associate professor at Northwestern University. Pennington studies human motivation and consumer psychology. 

 “The pleasure that you’re feeling is more intense right before you get the thing you’re coveting than when you get or when you actually have it and are able to consume it or use it,” she said, explaining that the positive hit resembles the pleasure some people get from gambling, and is part of what drives shopping addiction. 

Essentially, getting to the front of a frozen yogurt line is going to be more satisfying than whatever the frozen yogurt tastes like; nabbing a Trader Joe’s bag is going to make us much happier than stuffing the tote. And perhaps finally getting tickets to The Odyssey will give you more pleasure than actually seeing The Odyssey. Though, to be clear, I do not pretend to know how intensely one can love The Odyssey or Christopher Nolan. I just know I need to see it in 70 mm.

India’s internet war

6 August 2026 at 14:30

In 2014, Narendra Modi pioneered the use of social media and digital campaigning in India to become prime minister. Known as one of the first global politicians to harness the power of the internet, he has the most social media followers of any world leader currently in office. 

Today, over a decade since Modi’s digital-first political campaign, an internet-fueled youth movement called the Cockroach Janta Party (or the Cockroach People’s Party) is using the same social media platforms to organize protests, successfully forcing the resignation of one of Prime Minister Modi’s top advisers. The Indian government has responded with a crackdown, arresting protesters and increasingly censoring X, Meta, and other social meda sites. The legacy of the Cockroach Janta Party will be complex: On one hand, it brought to the forefront important conversations around Gen Z unemployment and meritocracy; on the other, it may have pushed the Indian government to create stricter new censorship laws to silence future dissent.

The internet that helped propel Modi to power is becoming a tool that a new generation uses against him. How much further will Modi’s government go to censor its people and restrict free speech? 

Read more about censorship in India and the Cockroach Janta Party:

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How video games can make young men feel less alone

6 August 2026 at 13:00
Close-up of a glowing game controller held with both hands over a dark background. The lights create a strong neon glow on the palms.

Young American men are in trouble. They are the loneliest demographic in the Western world. Their social circles are shrinking. At all ages, they are significantly more likely to die by suicide than their female peers.

But if there’s one place where young American men are likely to congregate, regardless of race or political beliefs, it’s the world of video games. According to a 2017 Pew study, 72 percent of men under 30 say they play video games often or sometimes. The gaming world is a place they feel safe — which means it is full of untapped potential for building community, says video game expert George E. Osborn.

Osborn is the founder of Half-Space Consulting, which advises governments and NGOs on the social impact of video games. In his new book Power Play: Video Games, Politics, and the Battle for Global Influence, Osborn shows that anti-democratic powers and violent actors have been exploiting the video games space for decades. 

Most visibly in the US, a large community of gamers rallied together in 2014 to harass prominent female game developers and gaming journalists. They forced multiple women into hiding while claiming that they were fighting for ethics in gaming journalism. The campaign, which became known as Gamergate, made so much noise that it attracted the attention of Steve Bannon, who organized supportive coverage on Breitbart and treated it as a recruiting ground for the racist, misogynistic, and anti-democratic alt-right movement. As Osborn documents in Power Play, the communities that sprang up to organize Gamergate became pipelines to the communities that organized the deadly “Unite the Right” rally in Charlottesville in 2017.

“Bannon’s intuitive understanding of the power of toxic gamer communities created the digital-activist base, the tactical playbook and the strategic approach necessary for ‘mainstreaming’ populist far-right ideas within the online media ecosystem,” Osborn writes in Power Play

Yet Osborn also writes that there is a vast potential for good within gaming communities. He shows that gaming can help people understand pandemics and autocracies and climate change; that it can connect people to one another and make people less lonely.

I wanted to understand what those possibilities meant for the young men who are so invested in video games and are in so much trouble, so I called Osborn up to discuss. Our conversation has been edited for length and clarity.

The public-private video game alliance that wasn’t

The US federal government has worked on pro-democracy campaigns with video game companies. In 2024, the State Department collaborated with The Global Game Jam, a nonprofit games development organization, on an initiative called Ctrl+Alt+Disinfo to create video games that would raise awareness of the global threat of disinformation. 

The results, Osborn writes, featured “some fantastically inventive explorations of how disinformation works, including Medieval Courier (where a cunning messenger fox tweaks messages sent between two courts to sow mayhem), Polar (a game where you manipulate information by playing tarot cards with different propagandizing effects), and My Little Conspiracy (which puts you in the shoes of an early online moderator capable of guiding the conversation online).” 

The next year, President Donald Trump began his second term, and Elon Musk’s DOGE began aggressively cutting budgets across the government. Educational video games didn’t make the cut, and the State Department clawed back the money it had already granted the project. 

You write in the book that there’s always been a wide audience for video games across demographics. But when people talk about gaming’s traditional audience, they’re mostly talking about young men. How does that happen?

In the 1980s and the 1990s, video games were not sold on the basis of who wants to play. They were sold on the basis of who buys technology. There were two primary audiences: families with kids, and young men buying tech.

Then a couple of things all happen at the same time: The introduction of the smartphone in about 2007; the emergence of digital storefronts like Steam and The App Store; the financial crash. Video games companies start to think, “We have done very well in a small number of markets. What happens if we start reaching a wider base?”

The number of people around the world playing video games goes from hundreds of millions to about the 3.6 billion that we see today. When you look at the gender split of players, roughly speaking, the gender split in the US is now nearly 50/50, and the average age of a player is much closer to late 30s, early 40s. It creates this space where that traditional audience of younger men start to feel left behind, like the industry is moving away from them. 

What’s really interesting, when you look at this in the context of the research that I’ve done, is that it creates a grievance culture amongst some of those younger men. That ultimately opens up the opportunity for someone to begin taking advantage of it. 

In the book, you talk about how there are a few different things that make gamers an attractive group for political actors to try to target. One of them was this idea that gamers are highly likely to act on their beliefs. What does that mean in this context?

The nature of play — I think it was actually the writer Naomi Alderman who talked about this — is that it encourages agency. If you compare it to other creative mediums, even the most linear of video games, a player [moves] through it in their own way. They don’t have exactly the same experience as everybody else.

It encourages people to really believe in themselves as participants in the medium. They are not solely consumers of the culture, and therefore they feel that they have a greater say over what happens.

Then it [also] creates a strong community tie between the people who are involved in play. The sheer breadth of choices available to you brings the community together to talk about how to play, and ultimately the way it makes them feel. [That’s] part of the reason why these information spaces are so powerful.

Along those lines, you document Steve Bannon getting interested in Gamergate and leveraging that phenomenon to help create the alt-right of the 2010s. A lot of the political groups you discuss who try to intervene with gamers use top-down propaganda, but it seems like Bannon’s really interested in them as a specific community, right? He’s not making didactic games about why they should support Trump. He’s talking about how they’re heroes fighting for ethics in gaming journalism. What’s the effect of that choice?

It creates a sense of power within those communities they may not have otherwise felt. If you compare it to the last US election, Kamala Harris’s campaign created an officially branded Fortnite experience. It promised players a chance to engage with the campaign’s key pillars. Which is exactly the kind of top-down, non-inclusive communication where you are going into someone else’s arena and putting something in there that would never emerge from that space organically. 

Obviously the message doesn’t work. It ends up reeking of elitism.

I think what Bannon realized is this group had its own things that it felt were important. Particularly within Gamergate — I think that they were talking about things that were toxic, lies, untrue. But it coalesced to create an identity around that group. Bannon realized that ultimately, if you promoted it upwards, then they would feel part of this wider community.

A lot of the most visible political activity associated with gamers in the US has been pretty dark and even quite violent. I’m thinking of not just Gamergate, but the Charlottesville riots and the assassination of Charlie Kirk. Is it possible to harness the energy of this community toward more constructive ends?

I just came back from Games for Change in New York. It’s a big festival in the US every year. There’s satellite events around the world. It looks at the way that these dynamics can be used for various social goods, provided that you are actually leaning into them. 

The UN’s Playing for the Planet Alliance reached hundreds of millions of people by asking game makers to create content on their behalf [about climate change]. It wasn’t a case of saying, “We need you to create games that do this specific thing.” It was much more, “Here is a theme. Create something that works for your community.” 

When more elite institutions chose to engage with games communities on their terms, they tended to achieve much bigger reach, at a much lower cost, and with much more positive outcomes than any of the hostile uses that I talk about in the book. And frankly, because these communities have often felt pushed to the side, they also feel particularly validated when someone comes into their space and says, “Actually, we do recognize your power. We would love to work with you to make the most of it.”

How do you know that the effects are so much bigger than something like Gamergate? Are there numbers you can cite?

One of the best examples was in 2022, when Epic Games did fundraisers for the Red Cross through things like Fortnite. Their game store raised more money for the charity and its work in places like Ukraine than were donated to it by the countries of France or Italy.

You’re talking about this potentially massive effect, but thus far it’s tended to be sporadic. When you compare it with a lot of the examples that I look at in the book, especially Saudi Arabia’s attempt to use video games within its soft power strategy, there’s clearly much more strategic thinking [from the Saudis] about the way to influence these communities. 

That’s one of the missing pieces of the puzzle in a lot of democracies. We have the ingredients for this to work really effectively, but at the moment it feels like we’ve not got anyone cooking.

I came away from this book with this sense that for a lot of young men, video game communities are a precious space where they feel seen in a way that they don’t in a lot of the rest of society right now. What makes this world so special to these men?

Video games have always been social. With young men in particular, because the medium has been so closely attuned to them, [many of them] are going to find their groups and communities within these worlds. 

This is me speaking more from British experience, of thinking what it’s like to be a man growing up in the UK. We’ve seen significant cutbacks in local investment into things like community groups, clubs, youth spaces. Online communities and online game communities have helped replace a lot of things taken out of civil society. 

The loss of investment in third spaces, especially for teens, is definitely something we’re seeing in the US as well.

You write about campaigning to combat the loneliness epidemic in the UK through gaming outreach. How did that initiative come together?

I was contacted by the government around April 2020, during the pandemic. I was working at the time as the head of campaigns and communications at Ukie, the video games trade association. 

Quite early into my job, I realized all of the different games companies that formed Ukie had very different cultures. You couldn’t tell them what to do, because frankly, it wouldn’t work. 

So I went in and said, “Okay, we’ve got an ask. We want you to encourage your communities to find one hour to sit down in their favorite online game with a friend, family member, or co-worker, and ask them how they’re doing.”

Different companies took part in the campaign. But they went out to their communities with different messages. Some of them were going out with streams from their community managers. Some of them were just replicating the messaging that we had. Some of them were doing more dedicated messages to players via games. 

It’s not particularly scientific, so take it with a pinch of salt. But afterwards, the polling firm Ipsos MORI found that across Europe, players in the UK were roughly 10 percentage points more likely to say that video games made them feel less lonely than other parts of the continent. 

Looking back on that, I can see that a lot of the ideas I’ve had, about how games can be an information ecosystem and about how you effectively communicate to it, can be found in that campaign. 

It’s about decentralizing the message. It’s allowing people to take it and run with it. That’s when it becomes really effective.

Hackers just broke into America’s tap water

6 August 2026 at 12:30
A water treatment facility in Massachusetts.
Your credit card is better protected from hackers than your drinking water. | Jonathan Wiggs/The Boston Globe/Getty Images

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In the teensy Midwestern town of Braham, homemade pie capital of Minnesota, something unusual in the municipality’s computer systems knocked the city’s entire water supply offline last week.

Within a few hours, dozens of other Minnesota cities discovered that their water and wastewater utilities, too, had been compromised, most likely as part of a massive Iranian cyberattack, the kind that US officials have been warning about since the war began. 

At least a dozen states have been affected by the attack, which briefly led to a flurry of small-town service disruptions, boil-water notices, and local flooding. Water wells, dams, sewers, and pipelines are some of America’s oldest and creakiest pieces of infrastructure, built long before the internet existed, and certainly long before AI made hacking much easier. While you may assume most hackers are in it for the money or for data, some have targeted critical infrastructure like water systems or energy grids in ploys for control or disruption — or worse still, as acts of war. 

And, as last week’s attacks show, the nation’s water system is woefully unprepared. But how worried should you be that the very infrastructure that keeps our water taps running is, apparently, hackable? 

Quite worried, indeed. 

When we say the water supply got hacked, what we really mean is that someone, somewhere has broken into the computer that controls a local water treatment plant or reservoir, and is now pulling the levers, like the one that decides how much of a corrosive chemical can safely go into cleaning the water that comes out of your tap. 

These levers were once manual buttons and knobs operated in-person by real live humans, meaning that — barring a natural disaster, bomb, or break-in — protecting them was about as simple as building a fence and hiring guards. Increasingly, however, these levers have gone digital, meaning that they are now remotely operable from anywhere in the world. 

Those upgrades have been convenient, allowing technicians to monitor and troubleshoot problems in real time. But, in the process, they have exposed at times centuries-old infrastructure to distinctly modern vulnerabilities. Most local water systems are operated by local authorities, don’t have a dedicated IT team, and lack the money or resources to thoroughly protect themselves without some extra help. Hackers know this, which is why they’ve increasingly targeted local agencies in such attacks. 

Workers on walkways over green lagoons in an indoor water treatment plant.

“With great connectivity comes great responsibility,” said Joshua Corman, founder of I Am The Cavalry, a nonprofit focused on helping critical infrastructure withstand hackers. And yet, even when it comes to critical services like water, “our dependence on connected technology is growing faster than our ability to secure it.” 

About 97 percent of water systems are small, run by local agencies that often barely lock the proverbial front door. America’s water system is like an expensive heirloom bicycle that’s been left on a busy street, protected by only the flimsiest of padlocks. And that very vulnerability has made tiny towns like Braham prime targets for faraway adversaries. Accessing the computers that operate most water systems — known as programmable logic controllers or PLCs — is often as simple as entering a username and password on a public-facing webpage. Sometimes, there is no real password at all, because PLCs were initially intended to be accessed only within locked, secure facilities, not on the open internet. If the US wants to avoid a far more severe version of what happened last week, then it will need to start taking the security of tiny water systems like Braham’s seriously.

“Any sociopath from anywhere in the world can see these things on the internet,” said Corman. And in the case of last week’s attacks, “these were devices with no password, no firewall or VPN shielding them — they just had to log in” as whoever the intended operator was, and just like that, they were inside a local water plant. 

How did this happen at all? 

When municipalities began hooking up their old water and wastewater systems to the internet — a trend that accelerated during the pandemic as water operators, like everyone else, adapted to remote work — cybersecurity was rarely front of mind, neither for individual utilities nor for regulators as a whole. 

Two water towers on a rural American street.

“We have more cybersecurity regulations for your credit card than we have for the nation’s water supply,” said Corman. Only recently have some municipalities begun to take steps to decrease the exposure of their water plants to hacks. In March, New York state, for example, launched a set of grants and basic cybersecurity regulations mandating security training for all water operators. 

Basic cybersecurity hygiene isn’t always enough. More than half of all credit card holders have been hacked, even with the help of mandatory firewalls and data encryption. You can imagine how vulnerable our water must be without the assistance of such guardrails. In a worst-case scenario, a malicious actor could quite literally open the floodgates, as Russian hackers did to a Norwegian dam last year. They could poison the tap water, as a still unidentified hacker almost did in Florida in 2021, dialing up the levels of sodium hydroxide used at a water treatment plant by over 100 times its normal levels. In a severe scenario, they could indefinitely cut off access to all water entirely.

The good news is, none of this happened last week. Nobody died, nobody lost water for more than a few hours, no fire hydrants ran dry, and no hospitals were forced to cut off their dialysis machines (which can use more than a hundred gallons of water per treatment session). There’s no need to panic, and your drinking water is almost certainly still safe to drink, assuming it was safe before. Even the city of Braham, within a few hours, was able to bring its water tower back online, pumping groundwater back to its 1,800 residents. 

How do we avoid cyber-armageddon?

If you’ve watched the Julia Roberts and Mahershala Ali-starring thriller Leave the World Behind, in which a cyberattack apocalyptically spoils a family vacation, then you might have some idea of where this story could go. 

Cyberattacks on critical infrastructure can be extraordinarily dangerous, but thankfully, none have directly cost lives or severely disrupted services in this country so far. If the US wants to keep it that way, that will mean doing more to help small cities like Braham adapt and better monitor for potential threats. As it stands, of the roughly 151,000 water facilities in the US, only about 420 participate in voluntary information sharing on their own cybersecurity practices, says Corman, who has been leading his own project that recruits volunteers to give free cybersecurity support to water utilities in the nation’s roughly 6,000 hospital towns, where a disruption could be particularly deadly. 

Cybersecurity experts like Corman believe that hackers from other nations like China have already quietly established cyber intrusions in countless local US utilities, water systems, and power grids, lying in wait to attack or act as leverage if a conflict arises

Unfortunately, the Trump administration has hardly treated last week’s attacks as symptoms of a system in need of much broader strengthening, at least in its public statements. “I think Minnesota is behind it. You know who’s behind it? Minnesota,” the president baselessly claimed during a Cabinet meeting last Friday. “I think the governor is behind it. I don’t think there was an Iranian cyber attack.” 

A group including Governor Tim Walz, Lieutenant Governor Peggy Flanagan, Saint Paul Mayor Melvin Carter and General Manager Patrick Shea stand in the center of a lime softening clarifier during a tour of McCarrons Water Treatment Plant on January 26, 2023 at St. Paul Regional Water Services in Maplewood, Minn.

Just a few months ago, he proposed $707 million in cuts to the US Cybersecurity and Infrastructure Security Agency (CISA), the agency responsible for protecting the nation’s infrastructure from cyberattacks. He did so, at least in part, out of anger over the agency’s role in confirming the validity of the 2020 election results. If Iran is, indeed, responsible, for the recent water system intrusions, all of this means that Trump has effectively made us more vulnerable to the consequences of a conflict he initiated.

At the end of the day,“nation-state hackers do not respect the jurisdictional lines separating federal, state, and local responsibility,” Jen Easterly, who led CISA under the Biden administration, wrote in the New York Times this week. “They search for the most vulnerable way to disrupt American life, and too often they find it in small communities that lack the resources to defend themselves.” Easterly’s role has remained vacant for the past 18 months.

Kurt Gaudette, a senior vice president at the cybersecurity firm Dragos, told me that water systems have got to get into the habit of monitoring their networks for suspicious activity. Most power utilities have begun doing so in recent years, with some bipartisan backing from Congress. 

In some cases, however, the most cost-effective and safest way to avoid a repeat of last week’s mess might be to unplug the most vital controls — like the one that decides the chemical levels in a water treatment plant — from the web entirely. 

As Corman puts it, “if you can’t protect it, disconnect it.”

What an Abdul El-Sayed win means for Muslim voters

6 August 2026 at 12:15
Abdul El-Sayed, center, in a black suit and white shirt, departs with his wife, Sarah Jukaku, right, in a white headscarf and blue floral dress, after a press conference in Detroit. They are surrounded by supporters.
Michigan Democratic Senate candidate Abdul El-Sayed departs with his wife after a press conference declaring victory in the primary election in Detroit, on August 5, 2026. | Jeff Kowalsky/AFP via Getty Images

The acrimonious Democratic primary contest in Michigan is over: Dr. Abdul El-Sayed will move on to face the Republican former Rep. Mike Rogers this November for a must-win seat in controlling the US Senate.

Al-Sayed’s victory, as the first Muslim major-party Senate nominee, is historic for Muslim Americans. But the race also pitted various constituencies of the Democratic base against each other, and set the Democratic establishment and heavy AIPAC spending against El-Sayed, a progressive political newcomer.

To get a better sense of the significance of this moment, and to get an on-the-ground perspective of the repairing of bonds that Democrats must now do to prepare for the general election, I turned to another trailblazer: Abdullah Hammoud, the mayor of Dearborn, Michigan.

In 2023, Dearborn became the first majority-Arab American city, and a large percentage of its residents are Muslim. Hammoud was the first of both communities to be elected mayor. He has long been on the front lines of how these communities engage with, or feel left out of, the Democratic Party. He was a prominent voice of the Uncommitted movement back in 2024 which urged people to vote “uncommitted” in Democratic primaries in 2024 in protest of President Joe Biden’s handling of the Gaza war. That issue pushed many residents out of the party. Later that year, Dearborn, along with Michigan, shifted right, with Donald Trump winning a plurality of the city’s vote and contributing to former Vice President Kamala Harris’s eventual loss.

Two years later, things are very different, he told me. Our conversation has been edited for length and clarity.

You endorsed and campaigned for Abdul El-Sayed. How are you feeling today, and how is your community feeling?

Many of us are feeling exhausted because we haven’t slept. But what I can tell you, honestly, is that many people are feeling hopeful. In addition to, obviously, the outcome of the elections yesterday up and down the ballot, what was hopeful this morning is just seeing the whole party come together.

So kudos to Congresswoman [Haley] Stevens, to state Sen. Mallory McMorrow, to Curtis Hertel, the chair of the Michigan Democratic Party, for announcing right away that we know what we’re facing down in November, we have a lot more that we agree about than we disagree about; it’s time to come together and continue marching forward and to build this momentum and this movement.

But I think overall, people are just feeling inspired. I’m out and about today, and a lot of people are just approaching, talking about how hopeful they are.

How much of that hopefulness is about the possibility of El-Sayed making history as a Muslim American in the Senate?

Listen, most certainly I’m not going to take away the significance of a potential first. And as a fellow Abdul — I mean, Abdul is just short for all of our full names — it’s beautiful to see a son of Michigan who’s authentically himself, welcomed and uplifted by the people of Michigan. What is more American than that? That you’re willing to support a candidate regardless of the direction in which they pray, because of the direction in which they lead? And that is the American story.

I’m wondering, are you worried at all about the spotlight that this has all brought, or fearful about more ugliness? Already the GOP is trafficking in Islamophobia: Mike Rogers tweeted out that he’s going to save Michigan from El-Sayed, just as when he went after terrorists.

The ugliness and the Islamophobia and the bigotry is not going to be anything new. Keep in mind, what did they do to our first Black president, whose middle name happened to be Hussein? How much Islamophobia was thrown out there at the idea that he may have been Muslim? 

And when we’ve had women run for office, whether it was Secretary Clinton or Vice President Harris, you saw the sexism come out. Time and time again, regardless of who you have at bat, this type of hateful rhetoric always seems to emerge. And unfortunately, the algorithms seem to promote it. 

That’s honestly what’s most problematic: a lot of the rhetoric you do hear online, it’s fake accounts, it’s bots, and it’s because these social media owners and operators, these conglomerates and these monoliths, are so afraid of the president that they’re unwilling to have a check on hate speech. Rather than focus on the hate, again, people feel hopeful because you have candidates who are authentically themselves, who are not only welcomed and accepted, but uplifted and supported. And it’s because they spoke to a set of values that people of all faiths, of all backgrounds, of all ethnicities, of multi-generational, multi-ethnic coalitions that were constructed, all share. And they’re a set of values that we want to apply globally and they’re not exclusionary.

A lot of money was spent on painting an educated, kind man as misogynistic, who is married to a far smarter physician, who is the father of two young daughters. And I’m a girl dad myself, married to a far smarter physician. But stereotypes, they get acted on for the purposes of immediate political satisfaction…there will be some carryover as a result, with Republicans now utilizing those stereotypes, trying to cast fear because of Abdul’s name, Abdulrahman. They tweeted out his full name. He’s Abdulrahman Mohamed El-Sayed, I’m Abdullah Hussein Hammoud, so unfortunately that will happen. But again, I choose to believe that people are bigger than the naysayers and people are bigger than all the negativity.

Was there anything about El-Sayed’s contest that reminded you of your own run for mayor?

Obviously my race was far smaller. And I’m in the city of Dearborn, where people expect somebody with a name like mine to come to office, although we were the first at the time. I’ll tell you, even then in that race, in a city like Dearborn, there was a lot of rhetoric that said Hammoud could be the mayor for some, but not the mayor for all.

And you hear that underlying nature with the Mike Rogers attack ads, with the Republican Senate campaign coming out and saying, look at his full name

What is wrong with that full name? It’s a beautifully American name. And so yes, there are similarities in that sense, similarities in other candidates who were the first who rose to power. 

What surprised you about this primary? 

On the ground, we felt like there was a lot of momentum. And obviously I’m talking about the city of Dearborn, and obviously El-Sayed took nearly 80 percent of the vote here.

I would say that this election was also a stark reminder that people are hungry for a politics that answers to working families, not to corporate PACs and special interests. And the influence of big money has too often drowned out the voices of everyday people. And so, it’s beautiful to see that there’s an opportunity to restore a government that works for those it was meant to serve. And I think that is an underlying story that is foundational to the campaigns we’re seeing not only in Michigan, not only in the US Senate race, but in campaigns all across this country. It’s the mini versus the money, as Abdul would say.

How have things changed since 2024? Trump made major inroads with Muslim and Arab American communities back then — how does it feel now?

What’s changed are candidates who are trying to build authentic connections with people on the ground on a set of values and ideals that we can all corral around, versus in 2024, just being told that, well, the other candidate is worse.

Everybody knows what Abdul’s platform is. And remember, people in Dearborn didn’t vote for Abdul because he’s Muslim. They voted for Abdul because he showed up, he knocked on the doors, he went to places of worship. He canvassed and rallied. He had an agenda that wanted to tackle the main issues that so many working families are facing, economic issues. 

And obviously in ’24, slightly different, but I would say that people did not feel heard in 2024. And yes, Trump came to the City of Dearborn. I rejected meeting with Trump. I spoke to the threat that Donald Trump presented, to unravel the very fabric of America, and we see that happening each and every single day. But unfortunately at that time, the [Democratic] party was not willing to move. And I think there were lessons happening in that election, and I think we’re kind of seeing that play out right now.

You were a pretty vocal leader of the Uncommitted movement back then. My colleague Astead Herndon recently made the case that El-Sayed’s campaign has its roots in this movement, and in some way his victory came about because of those 2024 efforts. I’m wondering if you agree, or how you think about that legacy.

For me, getting 100,000 votes for Uncommitted, I don’t categorize it personally as victories. For me, it was, can you demonstrate that children being blown up in their homes or in their schools, or in hospitals being bulldozed, that these are things that universally we as human beings should all be opposed to? And you saw a multi-generational, multi-ethnic, multi-faith coalition be constructed around that.

It wasn’t an Arab, a Muslim issue. And in this election, what I see is that that coalition grew.

We’re still seeing atrocities unfold, but what is beautiful is people are bold enough, daring enough to come forward now and say, “Hey, why send our tax dollars for death and destruction when we need to build and uplift and support working families here?” Blind to who is being killed or murdered. And I think that’s ultimately what we were trying to achieve. 

The Uncommitted movement was an anti-war coalition, a pro-justice movement. And I think that’s what you’re seeing manifest in these candidates on the ground. And so I don’t like to consider anything a mere victory. It’s one election. We’re in another election right now. And ultimately victory is when working families feel seen, feel heard, and when policies change to change their lives for the better.

That is victory and that has yet to happen.

You mention this multi-ethnic, multi-faith coalition. I’m wondering if there have been any constructive interfaith conversations you’ve heard, or had, in this primary.

We worked a lot with organizers on the ground when they asked us, how do you mobilize and canvass in cities like Dearborn? And we told them, it’s not the traditional sense where you send out a text message or do phone banking. You got to show up. You got to be seen in community with them. 

We believe in authentic relationships. And I think that the same is true about many communities where they don’t want you to show up just during election time. And so I think the coalition-building and the community-building has been happening for quite some time between myself and my residents, obviously.

We educated them; when we did do canvassing, I gave them the tips about the cultural norms, the greetings. Don’t jump right into politics. Ask somebody: What do they care about? Find the issue that matters to them and try to uplift that somehow and speak to that. Show up multiple times. “Oh, I appreciate you passing by a place of worship once.” It’s not enough. You should be there every single week, if you authentically mean and stand by the idea that you want this community to support you. What are you doing today? Today’s the day after the election — are you coming back?

It was a pretty bitter race at times, particularly on the Israel and Palestine question. Lots of attempts were made by Republicans and Democrats to drive a wedge between Muslim and Jewish voters both in Michigan and in other races around the country. What’s it going to take to rebuild trust, to repair relationships? 

Prior to the genocide in Gaza, there’s been strong relationships between the Jewish community, the Muslim community and the Arab communities. The City of Dearborn is a city that uplifted its Jewish uncle Bernie Sanders twice in the presidential election. I personally endorsed Andy Levin when he first ran for Congress against Congresswoman Haley Stevens. We’re in contact. 

I’ve worked with Jewish Voice for Peace (the pro-Palestinian national Jewish activist organization) for several years now. We just put up the Wall of Tears mural in the City of Dearborn, which highlights the nearly 20,000 children in Gaza that have been killed. They brought the idea forward to work with us. 

Sometimes the media likes to speak to a relationship that is fraught with many issues. The reality is we know that antisemitism and Islamophobia and anti-Arab sentiment are one and the same. When you see a rise in one, you see a rise in the other, and we have to counteract all this together. And we have to distinguish between criticism of a government and criticism of a people.

The people who got rich disrupting your life want to help

6 August 2026 at 12:00
an illustration of three men in suits. Oversized money and AI company logos are floating to the left of them. A cow, open hand, and a rod of Asclepius are to the right of them.
This is neither your father’s, your grandfather’s, nor your great-great-grandfather’s philanthropy. | Olga Aleksandrova for Vox

Well before he became CEO of one of the most valuable startups of all time, Dario Amodei was a 26-year-old PhD student studying biophysics at Princeton, obsessing over how his money would leave its mark on the world. 

On what one might assume was likely a fairly modest academic stipend and with no discernible inheritance from his parents, an Italian-American leatherworker and a project manager for libraries, Amodei gave $10,000 in 2009 to a relatively new charity evaluator called GiveWell. Founded by two ex-hedge funders before effective altruism was even a phrase, GiveWell ranked charities primarily by a single dispassionate metric: dollars per lives saved. 

Key takeaways

  • The AI boom is set to create a new slate of Silicon Valley millionaires and billionaires, many of whom say they plan to give all or much of their wealth to charity.
  • Much of that philanthropy — which one estimate says could exceed $100 billion per year — will go to causes associated with effective altruism, like animal welfare or AI safety.
  • This influx of wealth may ultimately reshape American philanthropy in its own rigorously optimized image, with broad implications for how we treat animals, fight disease, and adapt to AI itself.

It was the kind of approach that clearly appealed to Amodei — though it may not have gone far enough for him. In 2010, he wrote a guest blog post for GiveWell dissecting the effectiveness of two of the group’s top global health charities: VillageReach and StopTB. Both charities could save a life at roughly comparable costs — around $545 — but while StopTB treated or prevented tuberculosis in adults, VillageReach’s interventions mostly saved babies and children. Most people would probably feel that saving a child trumps saving an adult; indeed, even effective altruists often agree on the grounds that children have more life to live left. 

Amodei, though, viewed that as a liability for VillageReach. An adult death, he wrote, is “perhaps 2 or 3 times worse than an infant’s death,” because adults “are capable of deeper and more meaningful experiences.” As uncomfortable as such a calculus may be, he wrote, “on a practical level one is forced to make difficult decisions with limited funds.”

Though he declared StopTB to have “superiority on cost-effectiveness,” Amodei ultimately gave VillageReach higher marks for their tightly controlled “chain of execution” — the full sequence of steps between a dollar of donation and a vaccine reaching a child. That was important enough to Amodei that, despite his initial reservations, he ultimately gave VillageReach his entire $10,000 donation in 2009 — enough to save, he estimated, the lives of 20 babies across rural Africa. 

But Amodei hoped the ultimate impact would be even greater. “The money I give out is not just a one-shot intervention,” he concluded, “but also a vote on what I want the philanthropic sector to look like in the future.”


The future, it seems, has arrived. Amodei is now a multibillionaire, his fortune poised to skyrocket further if and when Anthropic goes public, as many expect it to do later this year. He is one of dozens of new billionaires and millions of new millionaires minted virtually overnight by the AI boom. 

a man with curly brown hair and blue glasses, wearing ab lue sweater, smiles and stands in front of an orange wall.

There have already been plenty of aftershocks to this emerging AI megawealth, like the stratospheric San Francisco housing market, the nerdmaxxing of sex work, and the proliferation of all-you-can-biohack peptide raves

But the most consequential, and perhaps weirdest, way this burgeoning AI-ristocracy plans to burn through its cash is by giving a huge chunk of it away. Amodei is one of several AI multibillionaires — alongside his co-founders at Anthropic and OpenAI’s Sam Altman — who have pledged to donate most of their wealth in their lifetime. But even their obscene degree of collective wealth — they are worth $111.8 billion as of this writing — is only one slice of an AI bonanza that seems poised to balloon into one of the most consequential waves of American philanthropy of all time, one deeply shaped by the same utilitarian impulse that guided one of young Amodei’s first big donations. 

“I am having thousands of conversations with people who are perplexed by their own fortune and determined to give with thoughtfulness and urgency in a way that I haven’t, frankly, experienced before,” said Nick Allardice, CEO of the effective-altruism-aligned anti-poverty group GiveDirectly, whose work is grounded in research on the efficacy of unconditional cash transfers. “It’s just really important that people get started, that they don’t let perfect be the enemy of the good.”

This is neither your father’s, your grandfather’s, nor your great-great-grandfather’s philanthropy. If Gilded Age industrialists like John D. Rockefeller, a devout baptist, gave in service of their religiosity or, as was the case for Andrew Carnegie, their reverence for civic duty, then most of today’s AI barons carry forth their own spiritual tradition, one at the very least informed by the vigorously optimized commandments of the effective altruism movement. They appear far less likely to fund Carnegie-style works like opera houses or libraries than they are to put their faith — and their billions — in what they believe they can measure, calculated on the cost benefit analysis of a life saved or an apocalypse averted. 

In some cases, as Amodei did as a grad student, they’ve already begun the process. “These are people who have committed themselves to giving back even before they were very wealthy,” said Sjir Hoeijmakers, CEO of Giving What We Can, an organization that developed a campaign popular with effective altruists to give away at least 10 percent of their yearly income, “people who have been building the habit of giving for a very long time.”

And it is, to be clear, a very particular kind of giving. Amodei was the 43rd person to sign the 10 percent pledge the year after it launched in 2009, and its roster has since swelled to over 11,000 people, including more than a dozen current or former Anthropic employees. Donations made through Giving What We Can’s platform are on track to grow by 40 percent this year, Hoeijmakers told me, and support for animal welfare charities — a cause particularly and unusually popular with effective altruists — has already exceeded its 2025 total. 

“We have the resources available to tackle things that we should have tackled a long time ago,” like eradicating malaria or putting an end to factory farming, Hoeijmakers said. “I hope this funding wave, if it comes, will show that we can actually solve global problems at scale if we put our mind to it and our resources.”

Devoutness has long been a virtue in philanthropy, which largely originated in religious tithing, and there are plenty of worse things to have faith in than numbers. Having a communal guiding philosophy will undoubtedly help effective altruism’s newly flush disciples follow through on their promises far more prolifically and consistently than they would without it. And despite its high profile, less than 1 percent of total philanthropy came from effective altruism last year, according to Hoeijmakers. Most rich people prefer to give to the normie causes, like their alma maters, not to the sort of chronically underfunded global problems — like protecting animals or fighting lead poisoning — that effective altruists justifiably care most about. 

Now, quite suddenly, there’s about to be much more money to go around for these causes, which as Hoeijmakers hopes, could help finally address some of the enormous, entrenched global problems that more traditional philanthropists have all but ignored. 

But such piety also carries its own risks. In a viral Substack post from May, Stripe executive Nan Ransohoff argued — rather dismissively, but not incorrectly — that “traditional philanthropic orgs and people won’t cut it” in this new wave of AI-funded effective philanthropy, that these donors “will have an affinity” for “tech-caliber talent and execution” and will be “by default wary of folks who come from traditional philanthropy.” Ransohoff called instead for Silicon Valley to build its own new ecosystem of funds and “philanthropic startups” to cater to this new wave of wealth, emboldened with the “speed, intensity, and execution of a top technology startup.” Many of those old-school philanthropic people wrote indignant rebuttals to Ransohoff’s piece, arguing against their own obsolescence at a time when a number of the organizations they support are increasingly starved for funding

Those responses are, in aggregate, also correct, after their fashion. The new AI philanthropists will likely aspire to new models and approaches, as Ransohoff rightly argues. But they reinvent the wheel at our collective peril, not least of all because ignoring past efforts and steamrolling over existing infrastructure might make even the most optimized giving less efficient, and certainly less informed, than it would be otherwise. 

“Acknowledge what’s here and what’s working — don’t just ignore it,” said Nicole Taylor, president and CEO of the Silicon Valley Community Foundation. “These folks are transforming our daily lives with their technology, and they have the opportunity to be as transformational with their philanthropy. My fear is that they think that they can do it alone.”

How much money are we actually talking about?

As Ransohoff pointed out in her piece, a lot of money is on the line here — and, along with it, a lot of cautious hope about how it might get spent. 

Ransohoff posits that if you add up the promises of Amodei and his fellow co-founders, the worth of the OpenAI Foundation — the nonprofit that owns a big chunk of OpenAI’s profits — and rumored contributions from Anthropic employees, then the AI wealth boom could, in theory, lead to at least $37 billion and as much as $100 billion in total annual giving, a sizable boost to the roughly $617 billion that was given in the US in total last year.

“These folks are transforming our daily lives with their technology, and they have the opportunity to be as transformational with their philanthropy. My fear is that they think that they can do it alone.”

Nicole Taylor, Silicon Valley Community Foundation president and ceo

This projection should be treated with cautious skepticism. For one thing, hundreds of billions in cash are not just sitting around in some Bay Area money vault; much of today’s AI wealth is wrapped up in potentially volatile equity, and many lofty philanthropic pledges ultimately fail to reach their full potential

“What people say before they become extremely wealthy, and then how they behave after they become extremely wealthy, sometimes diverge,” said David Goldberg, founder and CEO of Founders Pledge, which recruits tech leaders to donate a portion of their future earnings. It doesn’t help either, he said, that some tech luminaries — namely, Elon Musk and Peter Thiel – have come to treat most philanthropy with disdain in recent years, an ethos that has permeated some parts of the sector. Musk, it’s worth noting, actually pledged to give most of his wealth away himself back in 2012, though, like many other ultra-wealthy signatories of the Giving Pledge, he seems quite unlikely to keep that promise.  

a man with curly brown hair and a black plaid shirt stands in front of a black background.

That’s not to say AI money isn’t already flowing. Coefficient Giving, a grantmaker that evolved out of GiveWell, is poised to steward a large portion of the coming philanthropic bonanza. For most of its history, the group operated essentially as the private grantmaking operation for Facebook co-founder Dustin Moskovitz and his wife Cari Tuna. But it recently made a significant pivot towards operating pooled, multidonor funds for anyone interested in causes like lead exposure, farm animal welfare, or questions of AI safety. Just last month, Coefficient Giving announced it would donate $1 billion to GiveWell alone this year, more than five times the $175 million the group initially pledged seven months ago. They chose to do so explicitly, because Coefficient Giving expects to receive much more funding very soon.

There’s also the OpenAI Foundation, which has already begun pumping $100 million into Alzheimer’s research, and Anthropic, which recently announced a partnership with the Gates Foundation to invest $200 million worth of grants, API credits, and technical support into global health work. And plenty of Silicon Valley elites have begun making promises of their own. Earlier this summer, David Silver pledged to donate 100 percent of his equity proceeds from his UK-based $1.1 billion startup Ineffable Intelligence — the largest commitment in Founders Pledge history — and many signers of the Founders Pledge will see their portfolios skyrocket in response to the coming wave of AI IPOs. 

But Goldberg does believe there’s a risk that as people get rich fast, they will donate money “much, much slower” than they intended, simply because they get “too busy, they don’t have the right support, or there’s some form of analysis paralysis.” 

All of this is to say that the biggest beneficiaries of the AI boom are not going to function as some sort of charitable monolith. Some, like Musk, probably won’t give much or anything to charity at all. Others may park their money in donor-advised funds — a kind of secretive charitable investment fund — or, eventually, a private foundation, both of which tend to dole out their money gingerly, meaning donors can enjoy the tax benefits of charity many years before they actually opt to help anyone with their money. 

Effective altruism is about to have its big break

While its name recognition may be relatively high these days, the effective-giving movement is still on the margins of American philanthropy. But if this new wave is anywhere near as big as everyone says it will be, then that won’t be the case for long. 

For the uninitiated, my ex-colleague Dylan Matthews has written plenty on what effective altruism is, but, in sum, it is a movement that believes in goodmaxxing, in the idea of using rigorous research to save the greatest number of lives possible, including future human lives and farm animal lives. Once an EA poster boy, Sam Bankman-Fried sullied the movement in 2022, which may help explain why some prominent adherents — like Amodei and his sister and co-founder Daniela, whose husband Holden Karnofsky co-founded GiveWell — have distanced themselves somewhat from the movement in recent years. 

But even when donors shy away from the term, the causes and principles of utilitarian evaluation that have defined effective altruism from its early days still permeate the new moneyed corners of Silicon Valley, particularly among those most poised to give a lot — and to give a lot quickly. 

a woman with long brown hair, wearing a red jacket, dark. blue jeans, and black shoes sits in front of a blue-green screen in the background.

Ask any animal welfare or global health nonprofit — or, better yet, an expert-led pooled fund with a reputation for rigorous charity evaluations — and they will tell you that they are preparing for, and possibly even beginning to see glimmers of, a windfall. 

“We are very much anticipating a significant influx of funding,” said Dan Shannon, CEO of the Humane League, which fights to end factory farming. “I am cautiously optimistic that this could be a real sea change for us,” because “even if it’s a fraction of the big numbers being bandied about,” it could do a lot for a movement that operates on less than $300 million per year. 

He said he’s been speaking with other leaders about the possibility of creating a pooled fund to absorb more cash, which has become an increasingly popular solution for donors who want the rigor of a 2010 Dario Amodei-style deep dive on a charity’s methodology and effectiveness without having to do the math or thinking themselves.

Among the more idiosyncratic elements of their ethos is their fixation with existential risk, as in, how likely is this thing — this mirror bacteria; this nuclear war; this asteroid; or, of course, this artificial intelligence — to destroy humanity? Amodei left OpenAI to start Anthropic in the first place because he believed OpenAI had failed to take the safety risks of AI seriously enough. 

Much of the new EA wealth will likely go toward efforts to make life on Earth better now or in the near future through donations to causes like medical research, animal advocacy, or anti-poverty interventions. But another, more controversial chunk of it will go toward mitigating existential risks, especially that of Silicon Valley’s own Frankensteinian creation: AI itself.

“If you’re breaking the world and making money by breaking it, should you just not break it? I wrestle with the question myself.”

David Goldberg, Founders Pledge founder and ceo

It’s that last cause that has proven most controversial. If these billionaires are so afraid that AI will break the world, then why, you might ask, would they not just stop building it in the first place? Is there not an inherent contradiction, a conflict of interest perchance, in the sense that those tasked with making sure AI does not, let’s say, build a bioweapon, take your kid’s job, or make everyone dumb, are doing so with money made from the very thing they’re trying to regulate? 

In other words, “If you’re breaking the world and making money by breaking it, should you just not break it?” asked Goldberg of Founders Pledge. “I wrestle with the question myself.” In the end, “this is a technology that’s coming, regardless of who’s building it,” he reasoned, and it is better that the presumably good guys — the ones bothering to think about the consequences at all — build it first.

If you broke the world, can you fix it?

Even if the AI bubble pops, and if the much-discussed giving boom ends up smaller than many anticipate, it could still lead to significant changes for some of the world’s most neglected problems. And if it is close to as big as it’s expected to be, then what happens next could be gravitationally transformative, reshaping how the world lives, considers animals, and adapts to its most disruptive technological breakthrough in a century. 

“I don’t think most people think about factory farming as something that could actually be eradicated. Full stop,” Shannon said, but “my grandparents lived in a time without factory farming, and I think my grandchildren could live without factory farming,” and “that could ultimately be the legacy of this wave of philanthropy.”

Ending the pervasive use of cages — “probably the cruelest way that animals are treated on industrialized factory farms,” says Shannon — could cost as little as $500 million over 25 years, or less than 1 percent of the $60 billion that Ransohoff estimates Anthropic employees may have sitting in donor-advised funds, thanks to Anthropic’s generous early gift-matching policy, which could quickly turn into real cash once the company goes public. 

“There’s so much needless stupid, preventable suffering in the world. We live in this time of so much abundance, so much wealth, so much technological development, and yet, there are so many people who have been left behind.”

Nick Allardice, GiveDirectly CEO

Developing a new vaccine costs an average of $886.8 million, which may sound like a lot, but it is equivalent to less than 6 percent of Amodei’s newfound fortune. It is less than what the OpenAI Foundation has pledged to invest in disease research and other causes next year alone. 

Then, there’s, perhaps, the biggest target of all. Ending extreme poverty everywhere would cost just over $300 billion annually, according to one analysis — which is a hefty price tag, but less than one-fifth of what the wealthy spend on luxury goods each year. “There’s so much needless stupid, preventable suffering in the world,” said Allardice of GiveDirectly. “We live in this time of so much abundance, so much wealth, so much technological development, and yet, there are so many people who have been left behind.” If this new wave of giving is wielded well, he said, then “we have the potential to collectively raise the floor of human experience.”

That’s a lot of responsibility to place on the shoulders of a bunch of bustling young tech workers still processing what it means to be quite suddenly, dazzlingly wealthy. It is also a lot of faith to place in an industry that has left more Americans feeling scared than hopeful about what a future flush with AI portends. 

A demonstrator sets up a protest sign against AI outside federal court in Oakland, California, US, on Monday, April 27, 2026. Elon Musk is suing OpenAI and Microsoft Corp. over claims that the startup abandoned its founding mission when it took billions of dollars in backing from the software stalwart and planned its restructuring. Photographer: Nic Coury/Bloomberg via Getty Images SAN MARCOS, TEXAS - AUGUST 19: Protesters walk together in the March for Water and a Sustainable Future, Aug. 19, 2025. Activists marched for San Marcos City Park to City Hall to protest proposed data centers in the area. (Sara Diggins/The Austin American-Statesman via Getty Images)

If you aim to fix global poverty, but the technology that made you rich also threatens to make everyone else poor, then whose side are you really on? To be clear, many of the AI-ristocracy have fretted, often apocalyptically, over the implications of their creation long before most of us knew we had anything to worry about. But that doesn’t mean they know how to fix this, and, at the very least, they will not do so alone.

The last time the ground shook from such a supermassive earthquake of wealth was arguably during the Gilded Age, when robber barons and industrial tycoons turned American charity — until then, mostly almsgiving and poorhouses — into big business. They seeded enormous philanthropic empires like the Rockefeller Foundation and beloved institutions like Carnegie Hall. But, even as their exorbitant fortunes made life indisputably better — birthing the modern library, the yellow fever vaccine, and many social services — they were often built atop systems of vicious exploitation. When those systems changed, as they did eventually, it did not come from the benevolence of industrial barons, but from sustained public pressure for better labor protections.

Effective giving was born out of the conviction that many of the world’s most important causes go vastly underfunded, which, in turn, demand relentless prioritization of the limited funds that exist. If those causes are no longer underfunded — a plausible scenario if AI wealth continues to grow at the pace many expect it to — then that might change the calculus of how effective altruists decide what’s worth funding. It might even open up some wiggle room for new causes, including somewhat less measurable — but not necessarily less impactful — approaches. “Now we’ll be thinking more about what we can do with a lot of resources; which larger problems can we solve?” said Hoeijmakers. “You’ll put slightly less relatively into evaluating every small dollar on the margin.” 

This already seems to be happening, to some extent, at places like Coefficient Giving, which, in recent years, has begun adding new funds for causes like housing policy reform that fall out of effective altruism’s traditional purview. “We don’t want to be only appealing to the subset of people who happen to be interested in effective altruism,” CEO Alexander Berger told my colleague Bryan Walsh last year. “Our aim — and so far we’ve seen some success — is being a resource to people who have never heard of effective altruism or are not interested in it or don’t find it very motivating or welcoming. And I think that’s good.”

The optimal outcome here is not that Silicon Valley wealth edges out everything else, but that the siloes begin to break down altogether and that there is enough money to go around that the sector no longer needs to make overly intellectualized trade-offs, like young Amodei sitting in his dorm room, ascribing a number on the relative worth of a parent versus a child. 

“It’s tough to find the right balance between caring and hard-nosed realism,” he wrote at the time, “but it is possible, and it is, as far as I know, the only way to truly change the world.” He’s about to search for that balance on a much bigger scale.

Can a different kind of Democrat win the Midwest?

5 August 2026 at 23:00
Bernie Sanders and Abdul El-Sayed lift their hands at a campaign rally
Michigan Senate candidate Abdul El-Sayed and Sen. Bernie Sanders at a campaign rally earlier this year. | Sarah Rice/Getty Images

This story appeared in Today, Explained, a daily newsletter that helps you understand the most compelling news and stories of the day. Subscribe here.

The progressive populist Abdul El-Sayed won Tuesday’s Democratic Senate primary in Michigan — though the vote was so close that most outlets didn’t call the race until this morning.

It’s not exactly the resounding triumph progressives expected. In the lead-up to Election Day, El-Sayed’s campaign boasted of a “massive” polling lead over centrist Rep. Haley Stevens that they said definitively proved the mainstream appeal of his style of politics.

In reality, the takeaways from one of the midterms’ bitterest and most consequential races are probably more mixed. El-Sayed, an epidemiologist and former public health official who has championed policies like Medicare-for-all and an end to military aid for Israel, appeared to struggle in some of Michigan’s lower-income and less-educated districts. 

That said, his win is still a big deal, especially given the forces arrayed against him. Democratic heavyweights and big-money donors both threw their considerable weight behind Stevens. 

The left’s big swing-state test

The Democratic primary in Michigan centered on a lot of interesting issues: money in politics, a whole bunch of -isms, and the role of “the establishment,” to name just a few. But the upcoming general election will test one question above all: Can a left-wing populist win over swing-state voters the way right-wing populists have been doing for years now? 

We have some left-wing populists in office already, of course — Sen. Bernie Sanders (I-VT) and US Rep. Alexandria Ocasio-Cortez D-NY), who both campaigned for El-Sayed this cycle. Progressives represent a number of cities and urban congressional districts. And over the past few months, the left wing of the Democratic Party has notched some notable primary wins.

But all of these candidates have run to represent solidly Democratic communities, where winning the primary effectively meant winning the seat. An out-and-proud, Sanders-style, left-wing populist arguably has yet to prove that this platform can win a statewide general election in a state that isn’t deep-blue already. 

That makes Michigan a high-stakes test. The state went for Trump in two of the past three presidential elections. Winning Michigan as a Democrat means cobbling together a coalition from a broad and varied range of constituencies, including Black Detroiters, swing suburbanites, college-town progressives, blue-collar union workers, and both Jewish and Muslim Americans. 

“Michigan is like a microcosm of America,” one Detroit reporter told my colleague Astead Herndon. If a left-wing populist can win there, in other words, the Democratic Party will really have to pay attention. 

One link for later

➨ Have that second cup of coffee; there’s a strong case to be made for its health benefits. In contrast to other, highly publicized food studies of this arena — many of which are sponsored by industry groups — a number of large, rigorous, peer-reviewed studies have found that coffee reduces your risk of developing dementia, cirrhosis, and liver cancer.

Before you go…

  • Did you know…that for most people, physical fitness peaks around age 33? I wish I didn’t know that, but now that I do: Misery loves company! 
  • Today’s trivia: What was the name of the Nickelodeon game show hosted by Marc Summers? (You can find this and other brain puzzles in Vox’s daily crossword. Look for the answer in tomorrow’s edition.)
  • Yesterday’s trivia: Yesterday, we asked you how many states have legalized marijuana. That would be 41, if you count medical use, and 24 if you do not.

Abdul El-Sayed’s win tees up the first true swing-state test for the Bernie left

5 August 2026 at 15:56
Alexandria Ocasio-Cortez, Abdul El-Sayed, and Bernie Sanders with their hands raised in a rally
From left, Rep. Alexandria Ocasio-Cortez, Michigan Democratic candidate for Senate Abdul El-Sayed, and Sen. Bernie Sanders greet the crowd after El-Sayed spoke at the People v. the Powerful rally at the Detroit Opera House on July 18, 2026, in Detroit. | Sarah Rice/Getty Images

Abdul El-Sayed has defeated Haley Stevens in Michigan’s Democratic Senate primary — albeit by a significantly smaller margin than preelection polling suggested. He’s beaten back $30 million in AIPAC spending and endorsements from top Democrats, including Michigan Gov. Gretchen Whitmer, who backed Stevens. Now he’s moving on to face the GOP nominee, former Rep. Mike Rogers, in a contest crucial to determining Senate control.

So the next question is: Can El-Sayed beat a Republican?

That will be a cinch, some in his camp claim. “For progressives, getting out of the primary is a far more difficult battle than winning in the general,” left-wing streamer Hasan Piker told CNN last week.

But the reality is that we’ve had very few true tests of how candidates associated with the left flank of the party — and specifically with the Bernie Sanders-backed revolt against the establishment — would fare in competitive swing-state general elections. 

Which means that this would be one of the first such tests, and that its outcome will have enormous stakes for the party’s future.

El-Sayed’s views on Israel and his prospective history-making turn as the first-ever Muslim senator have gotten much coverage. But El-Sayed is also a dyed-in-the-wool member of the Sanders faction, having been closely aligned with Sanders and Rep. Alexandria Ocasio-Cortez since his first political campaign in 2018. Both have campaigned for him this cycle.

If El-Sayed defeats Rogers convincingly (he’s personally predicting a 7-point victory as his baseline), he’ll become a megastar and even possibly a presidential contender. He’ll arguably be the first to prove that the Sanders formula — attacking billionaires, corporate influence, and the party establishment, while backing sweeping social welfare spending like Medicare-for-all — can win over voters who once backed President Donald Trump.

“If Abdul El-Sayed beats Stevens I actually think he’s very likely to be the next president,” Nathan J. Robinson, editor-in-chief of the socialist publication Current Affairs, posted on X last month. “If he wins the general, it’s over for centrist Dems.”

Conversely, if El-Sayed — who has trailed Rogers in recent polls — loses, skeptics may conclude that the left can’t appeal to the country’s true swing voters, and that nominating a leftist for president in 2028, or in downballot races, is too big of a risk. 

The core disagreement: Will the left’s approach succeed in the general election?

 Bernie Sanders raising a fist during a rallly

Over the past decade, it has become an article of faith across much of the left that their particular populist approach to economics and foreign policy would be potent in a general election.

They argue that typical Democrats have a more compromised platform and timid style, lacking the populist fire that can win over disaffected Americans. “Bernie would’ve won” in 2016, the saying goes, by using his outsider credibility and ambitious plans to appeal to the working-class voters and independents that went for Trump. Kamala Harris’s defeat, amid intense criticism on the left over her and Joe Biden’s support for Israel, further bolstered their sense that the party establishment just can’t get it done. 

Now, left factionalists are pointing to their several high-profile primary victories this year and arguing that energy and enthusiasm are on their side — and would translate to the general election too.

Many mainstream Democrats see this as naive. They believe that while talk of “socialism” and other far-left positions might work fine in deep blue cities and districts, it could well prove toxic in swing states that have voted for Trump. While public opinion on certain issues has moved in the left’s direction, especially Israel, candidates could have a tougher time on issues like crime, where El-Sayed has offered nuanced explanations of his “defund the police” rhetoric from 2020.

“Winning a Democratic primary means close to nothing when it comes to the general election, because these are functionally different voter pools,” Lakshya Jain of the center-left publication The Argument recently wrote.

Some analysts pointed to the primary results as a potential harbinger of general election struggles, with El-Sayed performing poorly against Stevens in the kinds of rural areas that have swung toward Republicans in the Trump era.

Are there past examples of Bernie-aligned candidates making it to tough general elections?

But even though the “Bernie vs. the establishment” battle has been raging on and off for the past decade, there have been very few clean tests about how Bernie-backed candidates would do in swing states.

Sanders never won the presidential nomination, and candidates aligned with him have generally preferred to run in strongly Democratic areas where, if they win the primary, the general election is a fait accompli. The now-expanding “squad” of left-wing House members that began with Reps. Ocasio-Cortez, Ilhan Omar, Rashida Tlaib, and Ayanna Pressley all fit this model.

There have, however, been a few past examples where Sanders-aligned candidates have made it to the general election in tough territory.

One is Andrew Gillum, whose 2018 bid for governor of Florida was backed by Sanders and other progressive groups, including billionaire Tom Steyer’s network. He won the nomination over establishment favorite Gwen Graham — but then went on to lose the general election to Ron DeSantis by a mere four-tenths of a percentage point, ushering in what became the era of Deep Red Florida.

In nominating Gillum, did the left blow a winnable race amid a national Democratic wave? Maybe — but one counterargument is that longtime Sen. Bill Nelson, a thoroughly mainstream Democrat, lost his seat by a similarly tight margin in that same election. Florida may have just been trending redder generally. Gillum’s post-election personal struggles also color views of his candidacy today.

That same cycle, in Nebraska, Kara Eastman upset the establishment favorite to win the nomination for a swing House district. (Sanders hadn’t endorsed her in the primary, but she ran on a platform of Medicare-for-all and free college.) She lost in 2018 — and again in 2020, even though Joe Biden won her district — and has been viewed inside the party as a cautionary tale about blowing a winnable race ever since.

The outcome was happier for Keith Ellison, a close Sanders ally who won his race to be Minnesota’s attorney general in 2018. Yet his margin of victory — about 4 percentage points — wasn’t particularly impressive in a lean blue state in a strongly Democratic year when Tim Walz won the governor’s race by 11. Later, when Ellison ran for reelection in 2022, he eked out a win by less than 1 point while Walz won by 8.

 Three men standing in a row

John Fetterman was generally understood to be a “Bernie faction” candidate when he ran for an open US Senate seat in Pennsylvania in 2022. (Sanders stayed neutral in the primary that year, but had backed Fetterman’s earlier lieutenant governor campaign and championed him in the general election.) But he wasn’t exactly running on a bold left platform — he backed off his past Medicare-for-all support and was pro-fracking.

Fetterman ended up winning by 5 points even though it was a favorable cycle for Republicans — but simultaneously, the more centrist Josh Shapiro won the governor’s race by 15. However, Shapiro’s opponent was believed to be weaker and more extreme, and the stroke Fetterman suffered that year complicates efforts to read too much into his performance. 

Separate from his electoral performance, Fetterman’s association with the Sanders left ended years ago as his politics moved to the right; lately, there has been talk he might switch parties. This has also fueled arguments from moderates that populist outsider candidates are less reliable than more conventional ones even if they do manage to win.

El-Sayed is running on a bold left platform in a true swing state

 Abdul El-Sayed

Taking this grab bag of outcomes together, one can see why mainstream Democrats might be skeptical that the left has the secret sauce to win swing voters. But each race has had its own unique circumstances and complications.

Furthermore, in this cycle, the electorate could be in a different place — more disenchanted by the establishment and more willing to take a chance on further-left candidates.

Graham Platner was set to be the great hope for the Sanders faction until his Senate campaign was derailed by scandal and he was replaced on the ballot by Troy Jackson — another Sanders-aligned candidate, albeit one with his own long history in state politics. But though Jackson is facing a formidable Republican incumbent, Maine is a blue state that hasn’t backed a GOP presidential candidate since 1988.

Michigan is tougher turf, having voted for Trump in two of the past three presidential elections. The conventional wisdom for how a Democrat can win a race there is to run a cautious campaign, being careful not to alienate potentially winnable Republican and independent voters. A good example is Gary Peters, the departing two-term senator El-Sayed is running to replace, who’s a traditional pro-union Democrat known for keeping a low profile in general.

El-Sayed is not doing that. He supports Medicare-for-all, a billionaire wealth tax, abolishing ICE, and a full arms embargo on Israel. While El-Sayed is not a democratic socialist, he’s very closely tied to Sanders and Ocasio-Cortez — the trio held hands and raised their arms together at a recent rally, in an image Michigan voters may well see in GOP-funded attack ads. 

And back in 2020, El-Sayed expressed sympathy with activists calling to “defund the police” and said most major cities spend far too much on police departments, though he’s tried to downplay those views this cycle.

“I’m worried that he’s more passionate about attacking other Dems than Republicans and may not be ready for what’s coming,” Adam Jentleson, president of the center-left Searchlight Institute, posted on X recently.

Now that he’s won the primary, El-Sayed will get the chance to try and show he’s ready — and to test whether his bold left platform will be his greatest asset, or a millstone.

Inside the meat industry’s push to ban drones over factory farms

5 August 2026 at 14:30
A large group of cattle are funneled through a narrow chute into a barn.
Hundreds of cows at Coronado Dairy in Arizona walk en masse into a milking facility as others exit. | Ram Daya/We Animals

In February, an animal rights group flew a drone over a farm in California that raises calves destined for dairies and cattle ranches. Double D Dairies, the company that owns the farm, is linked to a prominent milk brand that highlights its humane farming practices. But the drone documented a very different reality. 

In one part of the drone video, filmed by the group Direct Action Everywhere, employees can be seen kicking calves in the face. In another, they grind hot irons into calves’ skulls, apparently without anesthetics, causing some to thrash and collapse (this procedure is done to prevent horn growth). Many calves were confined in tiny crates.

The ranch fired one of the employees after the investigation was published in the Los Angeles Times. “Animal welfare and safety are incredibly important to us, and we have a zero-tolerance policy for any mistreatment,” the owner wrote to the LA Times over email. When Vox reached the owner for an interview, he declined to comment.

This sort of treatment of farmed animals, it turns out, is far from unusual. Many investigations into the milk and beef industries — along with other livestock sectors — have uncovered similar abuses.

But without drone footage, we probably wouldn’t know about many of them. Drones flown by animal advocates have also captured enormous hog manure pits overflowing during a hurricane, millions of egg-laying hens culled amidst a bird flu outbreak, and a large egg farm that falsely claimed to let its hens roam free when it didn’t.

Over the past decade, as drones have become more affordable and easier to operate, they have become an essential — and impactful — tool for exposing wrongdoing at the factory farms that collectively house billions of animals in the US. But a recently proposed rule by the Trump administration could cut off such drone-powered documentation, making the mere search for this type of animal cruelty illegal — and a huge, largely hidden industry all the more impenetrable. It could also take out eyes in the sky that add visibility into countless other massive industries and facilities across the US. 

The potential drone ban, briefly explained

There are more than 800,000 registered drones in the US, and whether people fly them for fun or for business, they have to follow some basic rules. They must keep them below 400 feet, for example, and avoid flying them near sensitive places like airports, military bases, and federal prisons.

But the types of facilities that are off-limits for unauthorized drone flight could soon balloon to also include a much broader range of places, such as data centers, banks, and wastewater facilities, along with farms and slaughterhouses. 

A decade ago, Congress directed the Federal Aviation Administration to develop a system in which businesses deemed vital to US economic and national security could request drone flight restrictions over their property. And in May, the FAA proposed a new rule to do just that. 

Want to weigh in?

The public has until Thursday, August 6 to submit comments to the Federal Aviation Administration before it finalizes the rule. 

The rule would allow facilities in 16 vaguely defined sectors considered “critical infrastructure” to request drone restrictions, including everything from “financial services;” to “information technology;” to “food and agriculture;” and, broadly, “commercial.” 

The likelihood of the proposed rule becoming regulation as it’s currently drafted is unclear, though getting it done is a priority for the Trump administration. In June 2025, the White House issued an executive order calling for the FAA to “promulgate a final rule as soon as practicable.” 

The meat industry says the potential new rule would help to protect America’s food supply. They say that, in theory, drones could pose a biosecurity risk; they worry that drone operators could intentionally or inadvertently spread disease from farm to farm. Other objections include the possibility that these small aircraft might distress the animals or that people could spy on farms and gather proprietary information on farm technologies and production practices.

But in its comments to the FAA lies another motivation from these industries: making it harder for activists to document what happens on farms.

“Activists have been deploying drones against animal agriculture, and against hog operations specifically, for well over a decade,” the National Pork Producers Council wrote in a comment to the FAA.

“Poultry operations, in particular, have been targeted by outside groups using drones to capture aerial footage for activist campaigns,” the North Carolina Poultry Federation wrote

“Ag-gag” 2.0

For decades, activists have gone undercover to work at farms and slaughterhouses and covertly film and expose animal cruelty on the ground. Their footage has given millions of Americans a peek into the US meat, milk, and egg industries and has occasionally led to criminal animal cruelty charges, boycotts, and legislative action. Eventually, the industry fought back.

In the 2010s, lawmakers allied with the meat industry proposed bills in around 25 states to make such investigations illegal, and several were passed into law. Critics called them “ag-gag” laws, describing how they gag activists and journalists from exposing animal cruelty and environmental pollution in the agricultural sector. And while a few were struck down in the courts as unconstitutional, several still stand. 

In the wake of this investigative crackdown, animal advocates increasingly turned to drones over the past decade to conduct their investigations. It didn’t take long for several heavily agricultural states — including Iowa, Texas, and Kentucky  — to restrict drone operators from flying over animal farms.

Drone operator José Elias, who works for SingleStone Media — a nonprofit that reports on how factory farms affect rural communities — told Vox that the FAA’s proposed rule “allows a pathway for factory farms to continue to operate under secrecy.”

The proposed rule also worries Ram Daya, a freelance photojournalist with the group We Animals who, for years, has flown drones over factory farms to capture their enormous scale and intensive confinement of animals. Drone investigations, he said, have helped to expose the vast gulf between “how [farms] portray themselves” — often as humane and sustainable — “versus how they actually operate.” 

If enacted, Daya said, the rule would “further hinder the ability of the general public to understand what’s going on in farms and animal industrial facilities.”

He and others said this is part of a larger pattern by governments and industry to stifle farm investigations — a new iteration of “ag-gag” laws.  

Beyond factory farms, of course, this proposed regulation could hamper important insights into a huge number of other industries, businesses, and government-run facilities. An environmental journalist, for example, used a drone outfitted with a thermal camera earlier this year to reveal that Elon Musk’s xAI company was illegally using gas to power one of its data centers. 

The broad scope of the proposed rule has caught the attention of journalistic and pro-democracy groups, as well, who’ve argued in comments to the FAA that its rule could suppress newsgathering — and that the agency ought to better weigh First Amendment protections in its rulemaking.

“As drones have become an essential tool of modern journalism, restrictions on their use increasingly limit the public’s ability to receive information about newsworthy events,” the National Press Photographers Association wrote. “The FAA should therefore ensure that this rule protects against genuine security threats while preserving journalists’ ability to use drones as a principal means of documenting matters of public concern.”

The group wants the FAA to require drone restriction applicants to be able to demonstrate a specific threat and explain why existing laws are insufficient to deter it; give the public a meaningful opportunity to comment on drone restriction applications; and establish a process for journalists and others to challenge them, among other changes.  

Most Americans will never set foot inside a factory farm or slaughterhouse. What little we know about these places has often come from investigators willing to document them. If that work becomes harder, it becomes harder to know where our food comes from. That’s good news for an industry that has long fought against public scrutiny. And bad news for the rest of us — and the billions of animals involved.

A version of this story originally appeared in the Future Perfect newsletter. Sign up here!

How to tolerate uncertainty in a world that’s full of it

5 August 2026 at 12:00
an illustration of a woman, half in shadow, reaching her hand out toward a bright light

At first, it seems innocuous. You’re burned out at work, and an influencer video promising the five steps to find the career you’ve always wanted catches your eye on Instagram. Perhaps you’re also anxious about a big birthday approaching, so while commuting home, you listen to a podcast host explain the seven essential habits you should start today to extend your lifespan by 20 years. Later on, you ask AI assistant ChatGPT to help resolve a debate with your partner

In all of these moments, you are temporarily relieving your stress and anxiety. You might even be getting some answers. But with each path you go down, you’re also losing something important: the opportunity to sit with, and tolerate, uncertainty

Being able to keep it together when an outcome is unknown is critical to enjoying your life. It’s what helps us manage friction in relationships, allows us to make considered decisions as opposed to acting on impulse, and empowers us to eventually take big leaps. But we’re collectively losing our ability to bear uncertainty.

The proliferation of the internet and smartphones kicked off the trend of reduced exposure, which a 2019 study suggested was linked to an overall decline in our ability to tolerate uncertainty. Now there’s emerging evidence from multiple studies suggesting that AI systems could be weakening our uncertainty muscles further. AI systems not only supply instant answers, but remove the need for us to make meaning of ambiguous experiences. They convert interpretation from something actively done to something that is outsourced, then passively consumed. 

When we strengthen our uncertainty tolerance, what we’re really learning is a new definition of what it means to feel safe and secure.

One study comparing the responses of mental health professionals and chatbots found that the bots were more likely to provide advice than their human counterparts. Perhaps this is because they are designed to give us what we want, rather than what we need: Other research has found that people are more satisfied when their AI therapist provides advice instead of encouraging reflection, and are more likely to continue using it when it’s solution-oriented.

“It’s a skill to manage ambiguity and uncertainty, and if you’re not exposed to it, if you don’t know how to deal with it, you never learn that capacity,” Llewellyn van Zyl, a Netherlands-based wellbeing researcher and AI systems designer, told me. As LLMs supply immediate and sycophantic companionship, validation, and answers, they slowly replace the need to, for instance, practice ambiguity tolerance in the messy context of a human relationship, or to muddle through your own interpretation of an experience. “Friction, effort and struggle are not barriers to wellbeing but are the main ingredients needed for development to take place,” Van Zyl wrote in a paper.

Indeed, tolerating uncertainty often feels like a struggle, and for some people manifests as consistent anxiety or depression over being unable to control or predict the future. It is a state characterized by fear-based decision-making, where the ultimate achievement is avoiding discomfort and surprise at all costs.

But this way of living has an unexpected cost. If you’re especially anxious about a question or decision, that could indicate that you’re wedded to a single idea of what your future could look like, which could mean you close yourself off to other meaningful opportunities. 

If you’ve increasingly found yourself looking for certainty and definitive answers, here’s how to get more comfortable sitting with unknowns. 

How to strengthen your uncertainty muscles day-to-day 

If you’re lifting weights for the first time, you wouldn’t go in and try to deadlift 200 pounds; you’d work your way up to it. Similarly, building uncertainty tolerance starts by integrating small, safe, and low-stakes moments of practice — think of these ideas as your 5-pound dumbbells.  

Identify the small opportunities.

First, look for ways in your daily life to live with short bursts of uncertainty and break out of your routine: For instance, try going to a restaurant without looking at the menu if you typically scour it first. Attend an exercise class with a new instructor if you never stray from your favorite, or grab a coffee with that new potential friend you’ve been meaning to hang out with. 

Choosing uncertainty might lead to discomfort: The cafe could serve food you don’t like, the yoga teacher might be too intense, the new pal could turn out to be dull. 

But as in weight lifting, comfort isn’t the point. It’s about enduring discomfort and getting stronger. 

Find a simple phrase to bring you back to the present.

If you are feeling anxious as you attempt to practice this, you can try a couple of strategies from psychiatrist Judson Brewer’s book Unwinding Anxiety. He recommends learning to weave curiosity into our most stressful moments, asking questions like, “How is this feeling serving me right now?” Even a simple, “Hmmm…” when you feel anxiety can bring you into the present moment, and create the space for curiosity.

In her new book, Prophecy, Oxford philosopher Carissa Véliz also identifies curiosity as a salve for our obsession with answers. “If anxiety about the future is the main driver behind our craving for prediction, curiosity is one of its most powerful antidotes,” she writes. “… the more curiosity you can manage to conjure about the present, the less apprehension you’ll feel about the future, because your attention will be in the here and now.”

Learn to ask the right questions 

Curiosity is fueled by questions. But not all questions are created equal. 

A good question, the Zen Buddhist teacher Joan Sutherland told me for my recent book, “will always make the room bigger, or open a door in the room to let something else in, or blow down the walls of the room entirely.” Obsessing over finding fast, easy answers to your biggest life questions can give you tunnel vision, eliminating possible futures by keeping fear and anxiety at the wheel. 

From the stories and research I explored in my book, I’ve learned that great questions — the best curiosity fuel  — have a few key attributes:

Avoid yes or no questions in favor of something more expansive.

First, as Sutherland explained, the best questions grow your set of possible solutions and futures. Sometimes, a binary question — e.g., Am I in the right relationship? — can make you feel stuck because it’s artificially limiting the options. A better question opens up possibilities, so instead you might instead ask yourself, “How would my partner and I both need to change in order for us to stay together?

Make sure your question is your own.

A great question serves as an internal GPS leading you back to your own needs and values, not what someone else might want or expect of you. 

Take, for instance, a question like, Am I ever going to get married or Should I have a second kid? Not only are these binary questions, but they also could be questions that a family member is pressuring you to answer. 

The best questions are the ones you create. They are rooted in self-compassion, allowing you to build yourself up rather than tear yourself down. Try to ask yourself questions that take the pressure off, that give you space to breathe.  

Find a question that propels you forward.

Ah, regret. It plays an important role in our lives, but should be used sparingly, if at all, as question fuel. Think about questions like, What if I had just done it differently? or Why did we break up? If great questions open up a window or a door, these kinds of queries board them up. They keep you stuck in a stale, ruminative loop, rehashing the past rather than moving on and considering possible futures. If what you’re seeking is clarity or answers, these kinds of questions won’t provide them.   

Take the pressure off

The last way to get comfortable with uncertainty is more subtle. It’s a mindset shift rooted in a 120-year-old piece of advice that the Austrian poet Rainer Maria Rilke offered to an aspiring poet, Franz Kappus. 

Kappus had written to Rilke asking him all kinds of questions about how to live his life. Rilke responded:

I want to ask you, dear sir, as best I can, to have patience about everything that is still unresolved in your heart; try to love the questions themselves, like locked rooms, like books written in a truly foreign language. Don’t look for the answers now: they cannot be given to you yet because you cannot yet live them, and what matters is to live everything. For now, live the questions. If you do, then maybe, gradually, without your realizing it, some far-off day you will live your way into the answer.

Part of what can make uncertainty so uncomfortable is the sense of urgency it creates in us. We treat questions like problems that need immediate solutions. Rilke offers a powerful reframe: Questions are not tormentors, but teachers. And finding answers, especially to our most challenging questions, is not something that can happen instantly. Questions must be lived. 

This advice is an invitation to pause and take a breath. You do not need to have all of the answers today, tomorrow, or next week. In fact, when it comes to the big questions of our life, it’s better if you don’t seek the answers immediately. 

It is also a reminder to go out and live your life. It’s easy to let anxiety about uncertainty stop us from pursuing new experiences — even seemingly small steps into the unknown can feel very scary. When we strengthen our uncertainty tolerance, what we’re really learning is a new definition of what it means to feel safe and secure. Instead of defining security as being protected from challenge, we can define it as being ready to face whatever the future holds. 

The truth about rent control

5 August 2026 at 12:00
an illustration of a person within a small house silhouette, reinforcing the roof with their hand. A man is peering down at her from above. Several other house shapes are floating in the abstract space surrounding.

As homeownership slips further out of reach in America, more people are spending more of their lives as renters. Millennials and Gen Zs are less likely to own homes than older generations did at the same age, and the median age of a first-time homebuyer recently reached an all-time high of 40, up from 28 in 1991

That need not be a bad thing. Renting offers many benefits — flexibility, far lower upfront costs, never having to figure out what a “sacrificial anode rod” is — and homeownership is overrated as a savings vehicle. 

But being a renter in America (as roughly one in three people here are) can also be a very undignified experience. In most states, your landlord can kick you out when your lease ends for no reason at all, even if you haven’t done anything wrong. Many tenants live in fear of receiving their next lease renewal, not knowing if they’ll be displaced by the next rent hike. 

Some progressive policymakers, buoyed by the growing influence of democratic socialism and a resurgent tenant movement, are reviving an old, highly controversial answer to renters’ lack of security: simply ban steep rent increases through rent control. 

A crowd of rent-control supporters gathers on the steps of the Massachusetts State House, holding colorful signs that read “Rent Control Now,” “Keep Mass Home,” and “Support Rent Control,” as a speaker addresses the rally.

In June, New York City, under Mayor Zohran Mamdani, froze rents on rent-stabilized apartments, which make up about 40 percent of the city’s rental housing stock. Rent control laws have been passed or tightened in recent years in places from Washington state to Los Angeles to Montgomery County, Maryland, and tenant advocates this year have pushed similar measures in Massachusetts, Washington, DC, Providence, Rhode Island, and Redwood City, California. 

Decoding rent control jargon

Rent control: The broad umbrella term for laws limiting how much landlords can charge or raise rents on covered homes. It can refer to anything from a total freeze to a relatively loose cap on the size of annual increases.

Rent stabilization: A form of rent control that permits rents to rise but limits the size of annual increases, often according to inflation or a percentage set by a government board. It usually implies a less rigid system than a permanent price freeze.

Rent freeze: A temporary prohibition on rent increases for apartments covered by rent control, like the policy adopted in NYC this summer.

Vacancy decontrol: A rule allowing landlords to increase an apartment’s rent to its market rate after a tenant moves out. Limits on annual increases then resume once a new tenant moves in.

Rent control’s advocates argue that the policy not only moderates prices, but also offers tenants stability and a firmer claim to their homes. It helps put “the landlord-tenant dynamic on different and more equal footing,” as Siraj Sindhu, executive director of Reclaim Rhode Island, which backed a Providence rent-stabilization ordinance that passed the city council before being vetoed by the mayor, told me. 

Those are really important goals. I’m a lifelong renter, having literally never lived in an owner-occupied home, and I hate that I can’t predict what my housing costs will be less than a year from now. But is rent control the best way to achieve stability? 

Housing economists have long hated rent control; the Swedish economist Assar Lindbeck famously called it “the most efficient technique presently known to destroy a city — except for bombing.” Decades of research have found that it can have many unintended negative consequences, including depressing housing construction by making it financially impractical to build new rentals. And as we know from today’s crippling housing shortage, nothing is worse for long-term affordability than a scarcity of homes. More recent research, however, suggests that better-designed rent control laws can protect some tenants without having catastrophic consequences for housing supply. 

That rent control keeps coming back as a centerpiece of our housing politics reflects just how impoverished our policy ideas are for providing renters what they lack most: predictable costs and secure tenure. The US has an elaborate policy infrastructure to privilege and subsidize homeownership, while treating renting as an afterthought, like a condition of poverty or at best a waystation on the path to buying a house. That makes ever less sense in a country where millions of people will rent for life, whether by choice or necessity.  

The truth about rent control is somewhere between both extremes. It can, in some cases, certainly be worthwhile. But it remains a highly limited tool, and others can furnish some of the same benefits without fueling the very affordability crisis that they’re meant to address.   

Why economists (mostly) oppose rent control

Rent control polls favorably, and it’s not hard to imagine why — voters despise high prices. Capping rents might intuitively seem fair and costless: The tenant is protected from ridiculously high prices, the landlord profits a bit less, and society as a whole is no worse off. Who could object to that? 

In fact, though, many economists vehemently oppose rent control precisely because it isn’t cost-free — it merely moves costs onto others and makes them less visible.

In uber-expensive cities like New York and Boston, rents are so high because demand to live there far outstrips the supply of homes. In a healthy housing market, high prices signal to developers to build more homes, which then brings prices down and, just as importantly, grows the city’s population and economy by providing homes to people who want to move there. We’ve recently seen this happen in Austin, Texas: The city experienced a rapid run-up in rents during Covid, and builders responded (after the city eased some of its building restrictions) with a flood of new apartments. Rents have since fallen well below pre-Covid levels in real dollars. By contrast, policies that cap rents would diminish the incentive to build rental homes at a time when the US needs many more of them. 

Construction workers on lifts install windows on a new mid-rise apartment building, with other recently built apartment complexes visible nearby.

Meanwhile, if rent caps fail to keep pace with landlords’ rising costs, owners may neglect maintenance or even pull apartments from the rental market if they no longer pencil out. One widely cited economics paper documented this dynamic in San Francisco, where the majority of rental housing is rent-controlled and annual rent increases are capped well below inflation. The city’s 1994 expansion of its rent control law, the researchers found, shrank the supply of rental housing among newly covered properties by 15 percent, largely because landlords converted rentals into owner-occupied units. The expansion made tenants 10 to 20 percent more likely to remain in their homes, but at the cost of making San Francisco’s rental housing scarcer and raising the rents of non-rent-controlled apartments. 

Rent control programs are generally not means-tested, meaning that tenants in eligible apartments receive it regardless of their incomes. So a higher-income tenant who happened to secure a regulated apartment can remain indefinitely at a steep discount, while a lower-income newcomer is left to compete for market-rate units, which are exorbitantly priced in part because of rent control.

As a result, rent control laws bear part of the blame for why San Francisco and New York City are so unaffordable, Arpit Gupta, a housing economist at New York University, told me. Trying to suppress rents in cities like these is like trying to hold the lid down on a boiling pot — the pressure inevitably spills over somewhere else. Gupta, who sits on the New York City Rent Guidelines Board, which sets maximum increases for the city’s rent-stabilized apartments, cast the lone “no” vote on the rent-freeze measure this summer. 

The freeze creates “a severe risk of financial distress” for many buildings, he told me. It could prompt landlords to leave apartments vacant after a tenant moves out if the cost to rehabilitate it cannot be recouped through the legally permitted rent. The number of vacant rent-stabilized apartments in the city has already been rising, and Gupta has argued that New York state’s 2019 overhaul of its rent-regulation laws, which further constrained landlords’ revenues, may be partly to blame.

Many leftists don’t like arguments like these because they’re uncomfortable with the idea that housing must be kept financially worthwhile for private owners. I sympathize with that instinct — housing is a human need, and it feels wrong for its availability to depend on profitability. But it doesn’t do us much good to ignore the structure of the economy we actually live in, where housing is overwhelmingly provided by the private market. 

Housing markets can be very good at providing for people’s needs, if we allow them to work better by legalizing more housing construction and pair it with targeted rental subsidies to people with low incomes. 

How rent control got smarter 

One of the clearest ways to understand rent control comes from Shane Phillips, a housing researcher at UCLA. It should be viewed not as a long-term affordability strategy, he has argued, but as a targeted stability tactic. For affordability, there’s no substitute for building enough homes. But in already broken, unaffordable markets, like many of America’s superstar cities, rent control can be a stopgap that lets some residents remain in their homes. It’s reasonable to expect that people’s homes shouldn’t be treated as crude commodities that they can be priced out of at any moment. The question is how to balance security for existing residents against the structural harms rent control can cause to the overall market.

Not all rent control policies are created equal. Old forms of it appeared in places from ancient Rome to imperial China to the Jewish ghettoes of Early Modern Europe. When describing modern rent control, however, researchers distinguish among a few different types. “First-generation” rent controls arose largely as emergency measures across Europe during World War I, becoming very widespread in the US during World War II. These typically froze each unit’s rent at a fixed dollar amount, with few avenues for adjustment as costs rose; over time, they tended to push homes out of the rental market and discourage maintenance, reducing both the quantity and quality of rental housing.

By the 1970s-80s, a “second generation” of rent control laws, often called “rent stabilization,” was adopted in New York, Boston, Washington, DC, municipalities across New Jersey, and numerous California cities. These introduced some important innovations: They allow modest annual rent increases, set by a formula or regulatory board and often pegged to the rate of inflation. They exempt new-construction buildings from price controls, which reduces the disincentive for developers to build new apartments. 

Cars pass a cream-colored historic apartment building with Art Deco details.

They also often include “vacancy decontrol,” which allows landlords to reset an apartment’s rent to its current market rate after a tenant moves out (after that, the unit remains subject to the annual rent increase caps). Vacancy decontrol is especially important for preserving rental housing supply, experts told me. But it also creates an incentive for owners to try to push tenants out so they can raise the rent. To combat this, most rent-control programs include “just-cause” eviction protections, meaning that landlords cannot arbitrarily evict tenants or refuse to renew their leases; they must cite a serious lease violation (or another legally recognized reason, such as removing the unit from the rental market). 

Second-generation systems remain in place in major US cities, including New York, San Francisco, and Los Angeles. They tend not to distort housing markets as severely as first-generation laws, but they can still, as seen in the evidence from San Francisco, meaningfully damage housing supply. And Gupta has warned that New York City’s system has been regressing back toward first-generation rent control, with the recent rent freeze and the removal of vacancy decontrol under New York state’s 2019 Housing Stability and Tenant Protection Act.

Meanwhile, the recent revival of interest in rent control has produced some laws whose design may magnify the policy’s worst impacts. Montgomery County, Maryland, which includes some of Washington, DC’s most expensive suburbs, implemented a rent-control law in 2024 that lacks vacancy decontrol, while St. Paul, Minnesota, voters approved a 2021 ballot measure that initially lacked both vacancy decontrol and an exemption for new construction. Both places subsequently saw sharp declines in apartment construction, though the timing alone does not prove rent control was the sole cause. (St. Paul has since added partial vacancy decontrol and a permanent new-construction exemption.)

In a recent working paper, a pair of UCLA economists identified a “third generation” of rent control that is less restrictive than second-generation laws. California passed a statewide rent stabilization law in 2019, for example, that set a high ceiling on allowable annual rent increases: 5 percent plus inflation, or 10 percent, whichever is lower. It exempts new buildings for their first 15 years, and includes vacancy decontrol and just-cause eviction. Oregon passed a similar law the same year, as did Washington state in 2025. Using data from San Diego, the new paper found no discernible loss in housing supply there under California’s law. The implication is pretty intuitive: “The laxer the policy, the fewer the negative consequences,” as Phillips put it. 

The flipside, of course, is that the least restrictive laws also do the least to protect tenants — a 10 percent cap mostly just amounts to an anti-gouging measure, and landlords rarely raise rents by that much anyway. Still, double-digit rent increases do happen. And even a loose cap can offer renters peace of mind and insurance against a life-upending rent hike. 

We need a broader renter stability agenda 

Some current proposals may soon play out the tradeoffs of rent control. This November, residents of Redwood City, located between San Francisco and San Jose, will vote on a ballot measure that would cap rent increases at 60 percent of inflation, with a maximum increase of 5 percent.

Clara Jaeckel, a renter in the city and an organizer with the campaign, told me that the proposed law would allow landlords to petition for higher increases if it’s necessary to cover operating costs. It’s “designed to strike a fair balance between letting landlords have a fair return on their investment and keeping things affordable for renters,” she said. Under California law, the city would still be required to include vacancy decontrol and exempt housing built after 1995. “We believe building new housing goes hand-in-hand with rent control — so we want both of those things,” Jaeckel said.

Limiting rent increases so far below inflation, which is similar to San Francisco’s rent cap, has the potential to meaningfully reduce the quantity and quality of rental housing. But it’s also possible that its negative impacts remain muted. Gupta and Phillips both told me that vacancy decontrol substantially limits the harms of rent control, regardless of the exact percentage rent increase permitted, and the proposed Redwood City rent cap would apply to a smaller share of its rental housing than San Francisco’s law does. 

Voters and policymakers might decide that this tradeoff with housing supply is worth it if it can allow longtime residents to stay in their homes. The Bay Area has become so unaffordable that such laws right now represent one of the few ways that communities in the region can maintain some measure of class diversity. 

Single-family homes and a mid-rise apartment building fill a residential neighborhood in Redwood City, California, with hills in the distance.

But it’s worth considering how to deliver the same stability and affordability without rent control, which for too long has been the fallback that expensive cities and towns reach for after allowing their housing markets to become dysfunctional. It can ultimately only offer tenants a cramped kind of security, trapping them in homes that may no longer suit their needs because leaving would mean surrendering their only affordable option. 

A better stability agenda for renters would give them genuine choices in where to live, and how long to stay. In places with broken housing markets, that means, first and most importantly, repealing exclusionary zoning laws and other barriers to building enough homes. That’s the foundation of affordability for everyone, but especially for renters, whose housing costs rise unpredictably with the market rather than remaining relatively fixed by a long-term mortgage. Renters with low incomes, meanwhile, need help affording housing even in a balanced market, and that ought to be provided far more consistently (Section 8 vouchers and other federal rental-assistance programs currently only reach a fraction of people who qualify).

Other policies can offer the long-term stability that rent control provides, too. “The ultimate issue that a lot of [rent control] interventions are trying to target is the challenge of being a renter and being faced with these cost shocks year after year,” Gupta said. Most American residential leases are one year long, but policy could encourage longer terms, which are common in some peer countries like Germany and Japan, and, Gupta noted, widespread in US commercial leases. 

Another step is to give tenants a presumptive right to remain in their homes — in the vast majority of states, landlords can refuse to renew a lease without any cause because the law simply defers to their private property rights. That is a bigger deal than it might sound like: If you’re a renter in one of the 40-odd states that don’t have a right to renewal, and you have, say, loud young children who irritate one of your neighbors, you can be forced out when your lease ends without any recourse. I’ve seen this happen firsthand as a renter in Wisconsin, and it’s one of many ways that cities can be hostile to families. Protection from arbitrary eviction would benefit renters regardless of whether their units are rent-controlled.

These sorts of policies also need to be balanced with reliable processes for removing tenants who seriously damage property, endanger their neighbors, or repeatedly violate their leases. “Sometimes landlords are taken advantage of. Sometimes they are lied to,” Phillips said. It’s rare to find a jurisdiction in the US that’s both “very concerned about tenants and very concerned about landlords,” he said. Instead, US housing policy tends to oscillate between either extreme, but protecting the rights and interests of both need not be mutually exclusive. 

America will remain stuck with a housing shortage for the foreseeable future, which not only makes housing unaffordable in our highest-demand cities and suburbs, but also gives landlords a structural advantage over renters because they’re shielded from competition. Until that changes, a limited form of rent control can redistribute some of that power back to renters. That may be a bargain worth making, but, Phillips said, cities should make it knowingly: with a clear idea of which renters they intend to protect, and who will bear the cost.

All the president’s construction projects

4 August 2026 at 23:40
A gilded statue on a plinth decorated with gold stars depicts two figures, one astride a horse.
A newly re-gilded statue is seen at the east end of the Arlington Memorial Bridge near the Lincoln Memorial on August 1, 2026, in Washington, DC. | Kevin Carter/Getty Images

This story appeared in The Logoff, a daily newsletter that helps you stay informed about the Trump administration without letting political news take over your life. Subscribe here.

Welcome to The Logoff: President Donald Trump’s renovation mania is reaching new heights. 

What’s happening? Not satisfied with a paved Rose Garden, lavish amounts of gold, and a granite walkway paid for with national parks money, Trump is currently adding a helipad to the White House lawn. Construction, begun in June, has been running 24/7, with the goal of finishing the project before a visit from Chinese President Xi Jinping in late September. 

But all is not well: As the Washington Post reported on Tuesday, contractors are now undoing their work as Trump demands a perfectly level helipad (on a South Lawn that is anything but).

It’s the latest evidence of something that New York Times reporter Maggie Haberman recently described in a podcast with Ezra Klein: By her estimate, around 70 percent of Trump’s “mind share” is tied up not with the Iran war, affordability, or the upcoming midterms, but “on his renovations,” which she describes as a “legacy thing.”

What else does Trump have in the works? In addition to the helipad, Trump is currently working on renovating Lafayette Square, across the street from the White House; on Monday, he mused about his “big decision” on whether to change the park’s pavers from red brick to granite.

He’s also re-gilding four statues near the Lincoln Memorial in vivid 23.75-karat gold; repairing the re-drained Reflecting Pool, which was the victim of a rush job the first time around; and moving ahead with his plan for a 250-foot arch, which could be approved by early next month and which the National Park Service recently concluded would have “adverse effects” on more than three dozen historic sites in the DC area.

What’s the big picture? Trump’s construction fervor has only accelerated since he returned to office last year, especially as other agenda items have eluded him. A midterms loss will further curtail his options for the final two years of his presidency, so don’t expect it to stop here.

And with that, it’s time to log off…

Here’s a stat I did not know, courtesy of my colleague Bryan Walsh: Traffic injuries are “the leading cause of death for everyone between the ages of 5 and 29 — ahead of malaria, ahead of war and homicide, ahead of every disease we spend more time worrying about.” 

That’s pretty grim, and not very Logoff-y. But there’s good news, too: As Bryan reports, between 2011 and 2025, global road deaths have fallen by 21 percent, even as more vehicles take to the roads — thanks in large part to a change in how we think about traffic accidents. You can read Bryan’s full story about what changed — and what we still have to work on — here with a gift link.

Have a great evening, and we’ll see you right back here tomorrow!

❌