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TikTok is going after Yelp and Google Maps with an in-app restaurant guide
TikTok is launching an in-app restaurant guide in a challenge to other platforms like Yelp and even Google Maps.
The company on Wednesday announced the launch of Must Eat, a new section of the TikTok app built on 40 million posts, reviews, and comments about dining on the platform. The new feature uses videos and discussions of buzzy local businesses to create restaurant recommendation guides. Users can leave reviews of restaurants, call and make reservations, and search for nearby businesses on a map.
At a launch event this week, TikTok US CEO Adam Presser called Must Eat "the compilation of all of the conversation that's happening on the β¦
TikTok expands into restaurant guides with βMust Eatβ feature
New Yorkβs first microdrama film festival searches for its audience
It remains to be seen if people really want to watch vertical content on horizontal TV screens, but many filmmakers and creators were confident that their latest projects would play well at Alza - New York City's first microdrama film festival. Founded by former Tribeca Festival chief operating officer Pete Torres, Alza, which took place October 16th through 18th, was billed as a showcase for the "the creativity, innovation, and growing cultural impact of stories made for the vertical screen." The festival featured a selection of microdrama and film premieres as well as industry-focused panels with executives who all seemed to genuinely beli β¦