One of the most beautiful parts about living in New York City, other than the ultra-viral restaurants or expensive flavored lattes, is getting to visit historic food institutions that have been serving up iconic dishes for decades, even centuries. I had to switch it up this week and finally satisfy my craving for a rainbow cookie—we chose Venieros in the East Village as the spot for Snack Shop this week.
There’s no doubt that America is currently obsessed with matcha. In desserts, savory dishes, and lattes, green tea is finally getting its flowers. However, there are a few recipes that truly stand out from the rest in terms of internet virality. In this case, I have not been able to escape matcha brookies—which are exactly what they sound likematcha blondie dough combined with chocolate chip cookie dough. The original viral video and recipe is made by Ivy Woolenberg, otherwise known as @bakedwithlovebyivy on social media, and we were lucky enough to host her in the Food52 test kitchen to make her signature dessert.
Here’s how we made them:
It’s no secret that I have a sweet tooth, so it makes perfect sense that I’d jump at the chance to go to a brand new mochi-centered dessert shop in the East Village when I saw it pop up on my feed. Mochi in its truest form as a Japanese sticky rice cake is delicious, but walk around New York City and you’ll find everything from mochi donuts to mochi cake slices. It's not new to the American market, and it's definitely outlived the trend cycle to become a mainstay in both American and Japanese dessert culture.
Who doesn’t love a special little beverage? As spring has slowly gotten warmer I’ve seen more and more people posting themselves making at-home iced tea concoctions, fruity syrups for seltzers, and even ‘loaded’ flavored waters. What has stood out to me from the bunch is a “homemade Gatorade” recipe by the creator @healthylittlepeach, which has gotten millions of views and tons of recreation videos. The allure lies in its “electrolytes” and health benefits. It looked deceivingly simple, and I was curious to see if it actually tasted good or refreshing.
Here’s how I made my own homemade “Gatorade:”
You’ve heard of a bar crawl, but what about a coffee crawl? One of the many beautiful things about New York City is that there are coffee shops on every corner, each one with its own specific vibe, specialty drink, and ambiance. When I heard Audrey Finnochario was coming from Rhode Island to shoot with us, I proposed we go on a coffee crawl through some of Manhattan’s most internet-popular coffee creations (with the Nitro Bar queen herself) to make the most of her visit to the Big Apple.
The word viral is overused (I’m guilty), but when it comes to the internet-iconic Rhode Island coffee shop The Nitro Bar, there’s no better way to describe the phenomenon. The Nitro Bar has three locations across the tiny state of Rhode Island, and all of them have an ever-growing line out the door at all times. Their TikTok and Instagram rack up crazy impression numbers, which has food businesses everywhere copying their marketing tactics. The genius behind it all: Audrey Finocchiaro, the co-owner and co-founder of the successful shop(s), which started as a humble little cart serving cold brew.
The videos and social media content that perform so well pretty much all showcase a Nitro Bar drink being made, with a specialty coffee syrup or some sort of flavored twist. Right now, their summer syrups include strawberry and caramelized banana (yum), while some off-season favorites include orange chocolate, black raspberry, and cherry vanilla. Customers wait in long lines year-round for anything and everything Nitro Bar— including me. When I lived in Boston a few years ago, I would hop on the commuter rail train to Providence and get their chocolate wafer iced latte and spend a rainy day sipping and snacking with friends. I’ve been a follower of Audrey and the Nitro Bar’s work for a while now, and was so happy to get her into the Food52 office.
If you’re a matcha girlie like me, you’ve had more bad matcha than good matcha in New York City. Coffee shops often make the mistake of treating matcha like they treat coffee, but it’s much more complicated than that. Preparing matcha, in its most traditional form, is a special and sacred ritual done with mindfulness and intention. The quality of water used and the specific whisking technique varies depending on if it's meant to be made into a latte or drunk straight up.
The Whole Foods Berry Chantilly cake might be the most viral cake on the internet. It's been a hit since its first release in 2002, had a few big shoutout moments online in 2021 where people raved about the dessert, and, more recently, sparked outrage when the supermarket chain changed the original recipe. Supposedly, they replaced the cake’s fresh berries with frozen berries and fruit jam, and Chantilly cake loyalists were not shy about expressing their disappointment. Fast forward to now: Whole Foods released a Berry Chantilly-flavored iced latte, and suddenly cake is once again culturally relevant.
I have to admit something: I’ve never tried it. I haven’t been able to justify buying the entire cake because I don’t love berry flavored desserts (I’m much more of a chocolate kind of gal). However, after my feed became flooded with people trying this new latte, I felt compelled to recreate the flavors of the original cake, but in a smaller and more shareable way. To me, making an entire cake is usually not worth it unless it’s for an event like a birthday party. There’s always too many leftovers. So, I set out to make little shareable cakes with all the same berry Chantilly flavors: a light, yellow sponge cake, a Chantilly frosting, and fresh berries (NOT frozen).
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